Director, Product Marketing – Platform, Drupal

🕒 Junho 18

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $174.000 - $200.000 / ano

⏰ Tempo Integral

🔴 Especialista

🔙 Engenheiro Backend

🦅 Patrocina Visto H1B

info

🗣️🇺🇸🇬🇧 Inglês obrigatório

Drupal

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Logo of Acquia

Acquia

1001 - 5000 funcionários

Fundada em 2007

💼 Consultoria

🏥 Saúde

📣 Marketing

💰 Secondary Market em 2018-08

Consulting • Healthcare • Marketing

A Acquia é uma empresa que fornece a Acquia Digital Experience Platform (DXP), que é construída no sistema CMS de código aberto Drupal, líder do setor. A plataforma foi projetada para ajudar as organizações a gerenciarem sua presença digital de forma mais eficaz, com um conjunto de ferramentas que incluem gerenciamento de conteúdo, otimização de SEO, gerenciamento de dados de clientes e muito mais. A Acquia oferece soluções para vários setores, como saúde, governo e varejo, para aprimorar suas jornadas digitais do cliente. A plataforma integra-se com mais de 80 ferramentas, facilitando a criação colaborativa de conteúdo e entrega otimizada. A Acquia é reconhecida como líder em plataformas de experiência digital e está comprometida com a acessibilidade e o sucesso do cliente.

Descrição

• Own the solution GTM for our platform and Drupal offering end to end: the positioning, messaging, narrative, and sales plays. You set the strategy based on data and customer insight, not gut. • Own the content that carries the story to the Drupal community, technical buyers, and the field: the proof-driven narrative and the web, sales, and campaign assets behind it. • Own our competitive GTM for the solution: the positioning and plays that win competitive and displacement deals and drive cross-sell across the portfolio. (Competitive & Market Intelligence owns the intel; you own the go-to-market.) • Drive product launches end to end. Own the launch calendar and the cross-functional program: lead the room, set the cadence, make the calls, and keep Product, Sales, Enablement, and Demand Gen aligned and shipping on time. • Build the technical-buyer narrative for CTO / CIO / CISO, and the TCO tools the field uses to win and defend deals. • Partner with Sales Enablement on a value-selling spine (Signal > Value > Action): they author the artifacts, you set the language and prove adoption in real deals. • Manage and grow the Product Marketing Manager, and partner with the Drupal Evangelist to deliver one comprehensive GTM

🎯 Requisitos

• 7+ years in product marketing, with at least 2 years leading or managing. • Demonstrated Drupal experience (required). You have built on it, marketed it, or worked deeply alongside the community. • Exceptional program management and leadership. You run complex, cross-functional programs end to end. You lead the room, make decisions without waiting for consensus, and get things moving. People align to your cadence and things ship. • Competitive positioning and displacement wins in technical B2B (CMS, DXP, or infrastructure). • A strategist, not a content marketer. You drive strategy and think critically about the moments of impact. • AI-first ways of working. You use AI to move faster and automate low-value work, and you expect your team to do the same. • Presentation and demo skills. Everyone here presents and demos on stage; you are compelling live, in front of technical buyers, analysts, and the field. • Value selling fluency with a number to prove adoption, and fluency with a technical buyer (performance, security, TCO). • Analyst relations experience. • Excellent writing for both practitioners and executives.

🏖️ Benefícios

• competitive healthcare coverage • wellness programs • take it when you need it time off • parental leave • recognition programs

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