Freelance MarTech Solutions Architect

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🕒 Julho 21

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Apply Digital

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

💼 Consultoria

📣 Marketing

📦 Logística

Consulting • Marketing • Logistics

A Apply Digital é uma parceira de transformação digital que ajuda empresas a gerar impacto por meio de estratégia, produtos, plataformas, commerce e inovação. A empresa é especializada em estratégia de transformação de negócios, P&D por meio do seu Lab, e oferece diversos serviços, incluindo estratégia e pesquisa, design de experiência, Tech Advisory, engenharia, inteligência de dados e Managed Services. A Apply Digital já trabalhou com grandes clientes, como Kraft Heinz e Games Workshop, com foco em fortalecer experiências digitais e plataformas de commerce em vários países. Com presença global, a Apply Digital valoriza a diversidade e as diferenças culturais em sua equipe para entregar resultados excepcionais aos clientes.

Descrição

• Guiding an implementation for a CRM, CDP, and/or Marketing Automation system from beginning to end, leading the documentation and planning process, all the way through writing requirements for the implementation of the actual code • Recognize opportunities and solutions to key business challenges through technology, recommending additional tools and providing guidance on getting more value out of current tools, along with designing entire Martech stacks from scratch • Provide specifications and requirements for the internal technical team, working with the technical project manager and engineers to ensure a successful outcome • Leading implementation projects and consistently communicating on project deliverables with clients. • Acting as an SME (Subject Matter Expert) on certain sales presentations and standup meetings with clients, with the ability to speak confidently about their deliverables, ideas, and best practices • Marketing analytics and reporting support as needed. Understanding user journeys, marketing automation, and customer data • Understand multi/omnichannel transactional and marketing messaging • A good understanding of user states, events, and user journey mapping

🎯 Requisitos

• Has 5+ years of experience in software development • Has 5+ years of experience integrating 3rd party tools and has been involved in the planning and development of ETL solutions • Has 2+ years of direct experience working within Segment, mParticle, Tealium, Treasure Data, or a similar CDP tool • Has 2+ years of experience in client or key stakeholder interaction • Has previously designed and architected a CDP or Marketing Automation integration and can speak through the entire implementation process • Experience working with APIs, Mobile SDKs, HTML, CSS, and/or JavaScript • Experience with cloud technology such as AWS (EC2/S3/Lambda/Redshift), GCP Heroku, or iPaas

🏖️ Benefícios

• Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact. • An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe. • AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.