Paid Media, Creative Specialist

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🕒 Junho 29

🌐 Colômbia, Argentina, +3 outros países – Remoto

🇨🇴 Colômbia – Remoto 🇦🇷 Argentina – Remoto 🇧🇷 Brasil – Remoto 🇭🇳 Honduras – Remoto 🇵🇦 Panamá – Remoto

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Assistantly

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2021

📣 Marketing

📦 Logística

💼 Consultoria

Marketing • Logistics • Consulting

Assistantly é uma empresa especializada em fornecer assistentes virtuais e executivos(as) de alto nível para negócios que buscam soluções eficientes e com ótima relação custo-benefício. A empresa oferece uma ampla gama de serviços, incluindo administração, marketing, operações, finanças e sucesso do cliente (Customer Success), proporcionando uma redução substancial de custos para os clientes. A Assistantly foca em simplificar a contratação, o onboarding, a gestão e a retenção de assistentes altamente qualificados, oferecendo planos totalmente gerenciados e escaláveis, com valor mensal fixo. Seu diferencial é a oferta de assistentes "unicórnio" altamente qualificados(as), treinados(as) para a eficiência e acompanhados(as) por uma equipe de Customer Success dedicada, garantindo o melhor match possível às necessidades dos clientes. Confiada por mais de 500 empresas de alto crescimento em todo o mundo, o principal objetivo da Assistantly é ajudar os negócios a crescerem mais rápido e de forma mais eficaz, assumindo a complexidade de construir uma equipe.

Descrição

• This role supports the Founder & CEO for cat-obsessed consumers, where growth is driven by performance marketing, rapid creative iteration, and disciplined testing. • You’ll run paid media end-to-end—making decisions, testing aggressively, and translating performance data into clear creative and funnel direction with minimal oversight. • The client delegates ownership, not tasks, and values speed, clarity, and follow-through over handholding.

🎯 Requisitos

• Generate original ad creative concepts across multiple distinct angles, hooks, and formats — bringing new creative direction, not iterations of an existing idea • Build ad creatives during rapid testing cycles, including static ads and simple motion or short-form video using tools like Canva or CapCut, with strong design judgment and quality control over AI-assisted output • Lead structured A/B testing across hooks, messaging, formats, voiceovers, and offers, with clear hypotheses and documented learnings • Manage Meta Ads (Facebook/Instagram) daily — budget allocation, targeting, campaign launches and pauses, and performance monitoring to maximize ROAS and drive subscription growth • Analyze performance data to identify audience behavior patterns, creative fatigue, and funnel drop-off — and turn those insights into the next round of creative • Identify landing page constraints impacting results and proactively build or optimize campaign-specific landing pages to improve conversion rates • Deliver clear, proactive performance reporting — key metrics, trends, learnings, and recommendations — without being asked • Stay immersed in cat culture, viral trends, and community conversations to inform targeting, messaging, and creative angles • Non-NegotiablesCreative • Demonstrated ability to generate diverse, original creative concepts — multiple genuinely distinct angles for the same product, not variations of a single idea • Strong design judgment and the ability to direct, evaluate, and quality-control AI-assisted creative output • A portfolio or work samples showing range across hooks, formats, and concepts (not just one signature look) • Paid Media • 3+ years of paid media experience managing Meta Ads (Facebook/Instagram) for DTC or ecommerce brands, with proven ROAS improvement • Demonstrated ability to lead A/B testing initiatives and translate performance data into clear creative and strategic direction • Hands-on experience creating or optimizing landing pages to improve funnel conversion rates • Experience with Meta Ads Manager, Meta Analytics, and Google Analytics • Operating Style & Fit • Proactive operator who reports, flags, and recommends without being prompted • Detail-oriented and independent — requires minimal handholding • Genuine passion for cat culture and a real understanding of the cat-obsessed consumer mindset • Strong written and verbal English; comfortable communicating performance insights via Slack and email

🏖️ Benefícios

• Competitive salary • Paid US holidays • Paid wellness days • Health & wellness allowance • Monthly profit sharing • AI, Operations, and Leadership upskilling • Dedicated Success Manager and long-term placement support