Web Analyst – Web Data and Analytics

🕒 Abril 14

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $95.000 - $110.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🧐 Analista

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Best Egg

Best Egg

501 - 1000 funcionários

Fundada em 2014

💸 Finanças

💳 Fintech

👥 B2C

Finance • Fintech • B2C

A Best Egg é uma empresa de empréstimos que oferece uma gama de produtos e serviços financeiros, incluindo empréstimos pessoais, consolidação de dívidas, refinanciamento de cartões de crédito e empréstimos garantidos utilizando a equidade do veículo ou descontos para proprietários de imóveis. A empresa enfatiza o serviço financeiro rápido e sem complicações, com uma plataforma online que permite aos usuários gerenciar suas contas, visualizar ofertas e acessar vários recursos de saúde financeira. A Best Egg visa apoiar os clientes na construção de um futuro financeiro mais brilhante, oferecendo taxas competitivas e termos de empréstimo personalizados. Os empréstimos da Best Egg são facilitados por meio de parcerias com bancos e estão disponíveis em vários montantes, com termos e condições flexíveis.

Descrição

• Build, analyze, and vocalize insights for Best Egg’s customer journeys across channels, products, and experiences. • Create visualizations around various customer experiences across a variety of funnels, including where users convert, drop-off, and pain points in the customer journey. • Build reports and dashboards for both ad-hoc questions/scenarios, as well as overarching business objectives, product measurement, and strategy. • Tagging work within Segment to connect new destinations and enhance the capabilities of 1st and 3rd party data. • Creation, maintenance, and ongoing efforts to build web data and analytics funnel reports in Mode to enhance the 360* view of the customer. • Support the key stakeholder group key OKRs and directive project efforts, such as Marketing, Product, Data Science, Credit, Engineering, and Autonomous Systems. • Measure, analyze, interpret and vocalize A/B testing efforts’ results by helping to analyze the successes, failures and overall performance of various funnel experiments. • Help establish, build and report on marketing attribution, conversion, and LTV. • Familiarize themselves and become experts in analytics tools like Tealium, FullStory, Amplitude, Mode, Snowflake, and more. • Work with the Director of Digital Analytics to build and expand the Analytics Center of Excellence. • Help establish analytics best-practices, including but not limited to analytics schema and taxonomy, governance, and audit and debugging processes • Liaise with a stakeholders from a variety of groups to help determine reporting metrics and KPI benchmarks for new product feature rollouts, funnel success metrics, and overall conversion and marketing KPIs

🎯 Requisitos

• 3-5 years of experience working with web analytics. • Bachelor’s degree in Business Intelligence, Marketing Analytics, Statistics, Mathematics, or other quantitative major required; Master’s degree is a plus • Some expertise and working knowledge of tag management (Tealium, GTM, Segment) is preferred but not required • Basic, working knowledge of digital analytics tools such as Amplitude, Fullstory, Mixpanel, Google Analytics, Adobe Analytics, Heap, etc. • Background or exposure to BI tools like Mode, Looker, Tableau, etc. • Technical background – we are a technical team and Company and some level of technical background is highly desired • SQL skills strongly preferred but not required • Experience with BI and reporting tool such as Power BI, Tableau, Data Studio, etc. preferred but not required • Team-first mentality, with an eagerness and willingness to help continue driving growth, as well as fixing problems • Not afraid to make mistakes (we don’t punish for mistakes, we grow from them!) • Ability to work effectively independently and as a team member • Excellent written and verbal communication skills

🏖️ Benefícios

• Pre-tax and post-tax retirement savings plans with a competitive company matching program • Generous paid time-off plans including vacation, personal/sick time, paid short-- term and long-term disability leaves, paid parental leave, and paid company holidays • Multiple health care plans to choose from, including dental and vision options • Flexible Spending Plans for Health Care, Dependent Care, and Health Reimbursement Accounts • Company-paid benefits such as life insurance, wellness platforms, employee assistance programs, and Health Advocate programs • Other great discounted benefits include identity theft protection, pet insurance, fitness center reimbursements, and many more!

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