Martech Operations Manager

🕒 Outubro 5

🌲 North Carolina – Remoto

🌲 North Carolina – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

⚙️ Operações

👻 Score fantasma 18%

O que significa: a chance de ninguém estar realmente contratando para esta vaga.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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Brightspeed

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2022

💼 Consultoria

📦 Logística

📡 Telecomunicações

💰 $500.000.000 Private Equity Round em 2023-05

Consulting • Logistics • Telecommunications

A Brightspeed é uma provedora de serviços de internet de fibra que oferece planos de internet de alta velocidade sem contratos anuais ou taxas de rescisão. Eles oferecem uma variedade de planos, incluindo um plano de 2 Gig para streaming, jogos, videochamadas e uploads e downloads sem esforço, um plano de 1 Gig para múltiplos usuários de alta largura de banda, um plano de 500 Mbps para streaming em HD e jogos competitivos, e um plano de 200 Mbps para pequenas residências. A Brightspeed enfatiza o fornecimento de internet rápida e confiável com preços transparentes e está focada em expandir a conectividade para áreas desassistidas. Eles oferecem promoções especiais, como três meses de serviço gratuito para novos clientes de fibra.

Descrição

• Enable and optimize customer communications across the customer lifecycle using Salesforce Marketing Cloud and other MarTech platforms • Design, build, and optimize automated customer journeys delivering relevant, timely, and personalized communications • Translate marketing and customer experience objectives into business and technical requirements • Analyze customer communication processes, journeys, and workflows to identify gaps, inefficiencies, and automation opportunities • Evaluate campaign and journey approaches, including real-time versus batch, one-time versus recurring, and static versus dynamic communications • Oversee technical campaign activities including email campaign setup, journey configuration, scheduling, testing, quality assurance, deployment, and optimization • Support data architecture, integrations, and data flows required for customer communications and marketing automation • Establish operational standards and best practices for campaign execution, testing, automation, documentation, and platform utilization • Manage multiple initiatives while balancing strategic MarTech capabilities with short-term campaign and operational requirements • Collaborate with Marketing, IT, Analytics, and cross-functional stakeholders • Monitor campaign and journey performance and use data to improve engagement, efficiency, and communication effectiveness • Stay current on Salesforce Marketing Cloud capabilities, MarTech trends, and emerging technologies • Recommend enhancements to Brightspeed’s marketing technology capabilities • Perform other duties as assigned

🎯 Requisitos

• Bachelor’s degree in Business Administration, Marketing, Information Systems, Technology, or a related field • 5+ years of experience with Salesforce Marketing Cloud development, administration, or marketing technology operations • Experience designing and implementing automated customer journeys, campaigns, and lifecycle communications • Experience working with marketing data, automation workflows, campaign testing, and supporting data architecture • Strong knowledge of Salesforce Marketing Cloud (SFMC), including campaign development, administration, automation, and journey orchestration • Strong understanding of marketing automation, customer lifecycle communications, and MarTech operations • Ability to translate business and marketing objectives into clear functional and technical requirements • Understanding of marketing data architecture, integrations, automation workflows, and dynamic communications • Strong analytical and problem-solving skills • Demonstrated ability to manage multiple projects and priorities • Strong business acumen • Strong cross-functional collaboration skills, including experience partnering with Marketing, IT, Analytics, and other technical teams • Excellent written and verbal communication skills • Ability to adapt and deliver results in a fast-paced, evolving environment • Salesforce Marketing Cloud certification preferred • Experience in the telecommunications industry or a related field preferred • Experience with additional MarTech, CRM, customer data, or marketing automation platforms preferred • Experience supporting personalized, real-time, or data-driven customer communications preferred • Occasional evening or weekend availability during peak campaign periods, critical launches, or platform implementations • Occasional travel may be required, estimated at up to 10% of the time

🏖️ Benefícios

• Competitive compensation • Medical insurance • Dental insurance • Vision insurance • Life insurance • Employee assistance program • 401K plan with company match • Voluntary benefits • Paid time off programs • Remote, hybrid, office or field-based work arrangements depending on position, business needs and individual circumstances • Occasional travel for vendor meetings, industry conferences, or internal team events

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