SEO Manager – Technical SEO Specialist, Off-page & On-page

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CareLuLu

11 - 50 funcionários

Fundada em 2013

👥 B2C

📚 Educação

🏪 Marketplace

💰 $1.700.000 Seed Round em 2014-11

B2C • Education • Marketplace

CareLuLu é uma plataforma online projetada para ajudar os pais a encontrar as melhores opções de creches e pré-escolas em sua área. Com um banco de dados de mais de 200. 000 programas de cuidados infantis, a plataforma permite que os pais façam buscas por localização, idade, horário, mensalidades e outros critérios para encontrar a opção perfeita para seus filhos. CareLuLu fornece informações detalhadas, fotos e avaliações de pais, além de possibilitar que os usuários salvem e comparem suas opções favoritas. A plataforma simplifica o processo de agendamento de visitas e contato com os provedores, tornando-se um recurso completo para a navegação no cuidado infantil.

Descrição

• Site audit: conduct thorough technical SEO audits of our website to provide recommendations for optimization. • Analytics: monitor and analyze website traffic, keyword rankings, and other metrics to identify opportunities. • Reporting: provide regular, clear, and detailed reporting on important metrics and performance. • Keyword research: identify valuable search terms to grow our user acquisition and traffic. • Technical SEO & On-page Optimization: optimizing website structure, improving speed and mobile friendliness. • Content Strategy: develop content strategy to rank for valuable search terms, and collaborate with content team. • Technical Troubleshooting: find and fix all errors (duplicate content, crawling & indexing errors, etc. • SEO Tools Management: be responsible for Google Search Console, Google Analytics GA4, SEMrush. • Link Building: develop and implement strategy to acquire backlinks to increase website authority. • Work closely with our engineering & web development team to implement technical SEO changes. • Create and maintain technical SEO documentation and guidelines for internal team. • Stay up to date with the latest trends and best practices in technical SEO and search engine algorithms.

🎯 Requisitos

• 5+ years of direct experience working in SEO (we’ll consider less, if you can show you’re amazing!) • Strong knowledge of HTML, CCS, JavaScript. • Hands-on experience with Google Search Console, Google Analytics GA4, SEMrush. • Deep understanding of search engine algorithms to determine what governs crawlers’ behavior and page ranking. • Strong knowledge of site architecture, schema markup, URL structure, redirect management. • Expertise in troubleshooting and debugging SEO issues, as well as optimizing site speed and performance. • Strong communication skills to collaborate with developers, content creators, and marketers. • Data-driven, analytical mindset and excellent attention to detail. • Owner mentality: you are self-motivated, use data to evaluate success and deliver results working independently.

🏖️ Benefícios

• competitive pay • flexible environment • fully remote

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