SVP Growth – Insights Strategy

Vaga não está no LinkedIn

🕒 5 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $150.000 - $200.000 / ano

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Crescimento

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FINN Partners

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2011

💼 Consultoria

🏥 Saúde

✈️ Turismo

Consulting • Healthcare • Travel

A FINN Partners é uma agência global e independente de marketing e comunicação, conhecida por seu rápido crescimento e abordagens inovadoras. A empresa se especializa em uma variedade de serviços, incluindo marketing digital, relações públicas, comunicação de crise e estratégia e desenvolvimento de marca. Com uma cultura orientada por valores, a FINN Partners enfatiza integridade, colaboração e inovação, oferecendo expertise especializada em diversos setores como artes, consumo e estilo de vida, educação, energia, serviços financeiros, saúde, tecnologia e turismo. A agência está comprometida em promover impacto social positivo e ajudar marcas a compartilharem suas histórias de forma eficaz para gerar valor nos negócios.

Descrição

• Lead the design and execution of research across primary, secondary, digital, social listening, and AI-enabled methodologies • Shape research methodology around business questions and client strategic decisions • Develop surveys, questionnaires, sampling approaches, and analytical frameworks • Conduct executive stakeholder interviews, customer interviews, and other in-depth qualitative research • Analyze findings alongside market, audience, competitor, and performance data • Translate findings into actionable insights and strategic recommendations • Work with specialist researchers, analysts, and external vendors while maintaining strategic ownership • Develop segmentation models, personas, journeys, and messaging frameworks • Lead strategic development of new business opportunities and RFP responses • Develop insight-led strategies that differentiate FINN proposals • Collaborate with creative, digital, PR, media, and account teams • Present strategic recommendations to prospective clients and senior FINN leadership • Build measurement frameworks and KPIs aligned with client objectives • Remain engaged after successful pitches to support implementation • Manage multiple opportunities and engagements simultaneously • Advise senior clients and provide strategic leadership on existing accounts • Identify opportunities to grow existing client relationships through additional research or strategic consulting • Build trusted relationships with senior stakeholders and create measurable business impact for FINN and its clients

🎯 Requisitos

• Minimum 15 years of strategic experience, with the majority gained in an agency or consulting environment • Significant experience designing and leading research across a range of methodologies • Strong judgment about data quality and rigor, balanced with the scrappiness to move fast when new business timelines demand it • Strong knowledge of survey design, sampling, research methodology, analysis, and insight development • Experience personally conducting executive, stakeholder, and customer interviews • Proven track record leading strategy for complex pitches, RFPs, and new business opportunities • Ability to synthesize large volumes of information into a clear strategic point of view • Excellent strategic storytelling, presentation, and facilitation skills, grounded in command of the evidence and the ability to defend a recommendation under scrutiny • A track record of earning the confidence of senior stakeholders through the quality and credibility of their work • A strong point of view on where marketing, media, and culture are heading • Strong commercial acumen and the ability to connect research and strategy to measurable business outcomes • Comfort working with ambiguity, limited information, and evolving client requirements • Intellectually curious and insight driven • Methodologically flexible and resourceful • Decisive, with the judgment to make a clear recommendation rather than present a list of options • Commercially minded and focused on business outcomes • Confident and credible in the room • Structured and analytical • Comfortable navigating ambiguity and incomplete information • Proactive and self-directed • Passionate about solving complex business and growth challenges

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