Senior ABM, Paid Digital Manager

🕒 Maio 22

🗣️🇺🇸🇬🇧 Inglês obrigatório

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FMX

51 - 200 funcionários

☁️ SaaS

🏢 Corporativo

📚 Educação

SaaS • Enterprise • Education

A FMX é uma fornecedora líder em soluções de gestão de instalações e manutenção, projetadas para otimizar processos, aumentar a produtividade de ativos e fornecer insights acionáveis para eficiência operacional ideal. A FMX atende uma ampla variedade de indústrias, incluindo educação K-12, ensino superior, governo municipal, manufatura, restaurantes, gestão de propriedades, saúde e organizações religiosas. Seu software abrangente conta com módulos para gestão de instalações, gestão de manutenção, gestão de ordens de serviço, manutenção preventiva, manutenção de equipamentos e gestão de inventário. Com foco na facilidade de uso e no suporte ao cliente, a FMX ajuda organizações de todos os tamanhos a otimizar suas operações de manutenção e reduzir custos, tornando-se uma escolha confiável para necessidades de gestão de instalações em vários setores.

Descrição

• Build and run FMX's account-based marketing program end-to-end. • Operate our ABM platform (Demandbase) as a power user, managing audience building, intent signal tuning, ad delivery, measurement, and reporting. • Design and ship multi-channel account plays that combine ads, content, intent signals, and sales outreach into coordinated campaigns against Tier 1 and Tier 2 accounts. • Own the Marketing Qualified Account (MQA) motion end-to-end. • Own day-to-day performance across Google Ads, LinkedIn, paid social, retargeting, and ABM ad orchestration. • Build a robust testing roadmap and partner with content and CRO teams to continuously improve paid traffic conversion. • Partner closely with sales and SDR leadership to establish an airtight feedback loop on account quality. • Define the metrics framework for ABM and paid channels, publishing a recurring state-of-accounts readout.

🎯 Requisitos

• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience). • 5–7 years of B2B SaaS marketing experience, with at least 3+ years running ABM, paid digital, or both end-to-end. • Expert ABM platform fluency, with deep, hands-on experience running Demandbase (or 6sense / Terminus at equivalent depth) as a power user. • AI Expertise and active utilization of AI every day as a core part of your workflow (creative production, account research, ad copy generation, bidding analysis, and workflow automation). • Proven track record of running paid digital at scale (Google Ads, LinkedIn, paid social) and owning pipeline KPIs against spend. • Strong analytical mindset and high comfortability in spreadsheets, BI dashboards, and ad platforms to diagnose performance independently. • Familiarity with Salesforce, Marketo, Qualified, or experience marketing to K-12, Higher Ed, or government buyers is a plus.

🏖️ Benefícios

• 100% company-paid health, dental, vision, long and short term disability, and life insurance. • Home office stipend of up to $500 for equipment, furniture and accessories. • $60/month for home internet connection. • Generous PTO and UTO (unplanned time off) policies. • Flexible Schedule to manage personal appointments as long as performance expectations are met. • Collaborative culture and close-knit team with opportunities for mentorship. • Casual dress code, wearing jeans and tees is acceptable.

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