Global Digital Marketing Manager

🕒 Setembro 15

🇨🇴 Colômbia – Remoto

⏳ Contrato/Temporário

🟠 Sênior

🔴 Especialista

🌐 Marketing Digital

👻 Score fantasma 10%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Generation

Generation

51 - 200 funcionários

Fundada em 2015

📚 Educação

🤝 Sem Fins Lucrativos

🌍 Impacto Social

Education • Non-profit • Social Impact

Generation é uma organização sem fins lucrativos global (501(c)(3)) que capacita e coloca adultos em carreiras e advoga para melhorar os sistemas de força de trabalho. Lançada em 2015, a Generation opera um modelo de hub e afiliados em 17 países, oferecendo programas em mais de 50 profissões — incluindo tecnologia, saúde, atendimento ao cliente, comércio especializado e empregos verdes — e conecta graduados diretamente a empregadores, governos e financiadores. A organização realiza pesquisas e defesa de políticas para promover a mobilidade econômica, mede a durabilidade do emprego e os resultados, e faz parcerias com empregadores para expandir a colocação de emprego e o treinamento.

Descrição

• Support the marketing ecosystem, data, and campaigns for Generation • Support the design, implementation, and management of the global marketing strategy • Leverage data, operations, content, insight, and technology to drive strategy, performance, and sustainable growth • Provide direct marketing support for Ghana, Colombia, and the USA • Engage affiliate countries to discuss needs, requirements, solutions, training, and other support • Support marketing automation and campaigns using Insider • Support content and campaigns • Support existing marketing strategies through data analysis using Google Analytics, Power BI, and Staff Portal • Build and optimize marketing funnels to generate leads, improve conversions, shorten engagement cycles, and maximize wins • Translate data insights into actions supporting decision-making, country marketing teams, and leadership • Support rollout of the marketing technology stack • Support technology tools and integration and information flow between tools, including Insider • Work with country teams to improve processes and increase efficiency • Ensure knowledge sharing and effective communication across the team • Collaborate with Communications, Partnerships, Data & Impact, Digital, PDS, employer engagement, and other stakeholders

🎯 Requisitos

• Minimum of 10 years of experience in Marketing, including Marketing and/or Sales Operations Management • High-energy self-starter able to learn quickly and work in a changing environment • Thorough understanding of B2B and B2C marketing processes • Prior experience building globally integrated marketing campaigns accounting for regional, industry, and audience variances • Ability to conceptualize and develop global marketing programs for regional execution • Experience with Google Analytics, Insider, and marketing automation solutions • Data-driven, technically savvy, analytical, and strong in defining processes, with examples to demonstrate this • Qualitative and quantitative analytical skills for collecting and reporting metrics and identifying trends or issues • Outstanding communication skills and ability to work independently and as part of a team • Proven ability to influence and collaborate with multiple stakeholders in a complex, matrixed organization • Fluency in spoken English required; an additional language is a plus • Ability to work with cross-functional teams and balance multiple projects and stakeholders • Flexibility through changes and evolving demands • Passion for data, quality control, and efficiency • Curiosity about new marketing trends • Commitment to diversity, equity, and inclusion • Strong commitment to Generation's mission • English CV required for application

🏖️ Benefícios

• Fixed-term contract for up to 3 months, ending December 24, 2026 • Remote work arrangement • Opportunity to contribute to a global nonprofit mission focused on economic mobility • Work with global teams spanning APAC to the Americas • Exposure to global marketing strategy, operations, content, data, insight, and technology • Collaboration with cross-functional teams and international stakeholders

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