VP, Product Marketing

🕒 Setembro 17

🌲 North Carolina, Massachusetts – Remoto

🌲 North Carolina – Remote 🍂 Massachusetts – Remote

💵 $221.700 - $389.900 / ano

⏰ Tempo Integral

🔴 Especialista

🎁 Marketing de Produto

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Genesys

SiteLinkedInTodas as Vagas

5001 - 10000 funcionários

Fundada em 1990

💼 Consultoria

🏥 Saúde

🛡️ Seguros

Consulting • Healthcare • Insurance

A Genesys é uma provedora líder de soluções de orquestração de experiências impulsionadas por IA, projetadas para entregar experiências personalizadas em escala. Suas ofertas incluem software completo de contact center, soluções de gestão de engajamento da força de trabalho (WEM) e uma plataforma aberta com arquitetura em nuvem. As plataformas Genesys Cloud CX e EX otimizam as experiências de clientes e colaboradores por meio de automação inteligente e IA integrada, permitindo engajamento contínuo em qualquer canal. Com foco em diversos setores, incluindo serviços financeiros, saúde, varejo, seguros e governo, a Genesys ajuda as organizações a transformar o cenário de interações com clientes e colaboradores. Além disso, o AppFoundry Marketplace oferece aplicativos pré-integrados para ampliar as funcionalidades da plataforma.

Descrição

• Shape how the market sees Genesys by connecting Agentic Orchestration for CX to customer outcomes • Partner with product and executive leaders on AI vision and thought leadership • Lead product launches and go-to-market strategies, translating technical capabilities into use cases, business value, and customer adoption • Create executive narratives, product keynotes, and flagship event content • Drive customer growth marketing through segmentation, messaging, and programs supporting AI adoption and expansion • Turn measurable customer outcomes into proof points for customers, analysts, and industry audiences • Build and inspire a global team across product marketing, executive messaging, and customer growth • Work closely with product and engineering leaders to influence innovation commercialization and translate technology into business outcomes • Report to the SVP, Product Marketing and operate within the GM, Head of Product’s organization

🎯 Requisitos

• 15+ years of experience in product marketing, product management, or marketing leadership, including senior-level responsibility across multiple products or an enterprise platform • Demonstrated success leading and scaling global teams, including hiring, coaching, developing leaders, and establishing accountability for results • Proven track record of developing differentiated products and platform positioning and messaging for customers, executives, and industry analysts • Strong product and technical fluency, with the ability to translate complex enterprise software, cloud, AI, automation, and platform capabilities into clear customer and business value • Extensive experience leading major product launches and go-to-market strategies that support enterprise adoption, customer growth, and market differentiation • Practical experience applying AI to individual and team workflows, combined with an informed perspective on the role of AI in enterprise software and customer experience • Exceptional executive communication and presentation skills, including experience developing or delivering keynotes and engaging with customers, analysts, and the press • Demonstrated ability to operate at both strategic and hands-on levels, from shaping market strategy and organizational direction to refining messaging, launch plans, and executive presentations • Bachelors, MBA or other relevant advanced degree (preferred) • Experience marketing enterprise SaaS, cloud, customer experience, contact center, AI, automation, or platform technologies (preferred) • Experience influencing product and go-to-market strategy within a complex global technology organization (preferred) • Strong understanding of enterprise customer adoption and expansion strategies (preferred)

🏖️ Benefícios

• Medical, Dental, and Vision Insurance • Telehealth coverage • Flexible work schedules and work from home opportunities • Development and career growth opportunities • Open Time Off in addition to 10 paid holidays • 401(k) matching program • Adoption Assistance • Fertility treatments • Mentorship, learning programs, leadership development and education support • Paid volunteer time • August Free Fridays • Well-being resources • Regionally tailored programs for employees and their families • Commission or performance-based bonus opportunities may be available