Performance Marketing Lead

🕒 Junho 11

🇮🇳 Índia – Remoto

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 10%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Give

51 - 200 funcionários

Fundada em 2000

🤲 Filantropia

🤝 Sem Fins Lucrativos

🌍 Impacto Social

💰 Grant em 2019-11

Charity • Non-profit • Social Impact

A Give é uma organização de caridade dedicada a oferecer uma plataforma para que indivíduos doem para várias causas sociais. Através de suas missões mensais, a Give foca em iniciativas como apoio a órfãos, idosos abandonados, alívio da fome, direitos ambientais e oportunidades educacionais para meninas. Com mais de 20 anos de experiência, a Give faz parcerias com várias ONGs verificadas em toda a Índia, permitindo que doadores contribuam e acompanhem seu impacto em populações vulneráveis.

Descrição

• Plan and execute a performance marketing strategy across Meta and Google to drive GDV growth across One Time Promoted and Monthly Recurring products • Manage CRM channels including RCS, WhatsApp and email to ensure consistent GDV delivery through owned media • Oversee SEO execution in collaboration with content and editorial teams to drive organic GDV contribution • Manage stakeholder relations, and ensure all billing and compliance requirements across channels are met accurately and on time • Develop and manage digital prospecting and remarketing campaigns across paid channels • Manage budgets across all digital channels to drive strong return on investment and efficient CAC • Identify and test new channels to continue to meet or exceed established critical metrics • Own data analysis across all performance channels and share structured insights on a regular cadence with creative, content and leadership teams to inform campaign strategy and creative iteration

🎯 Requisitos

• 5+ years of experience in leading marketing teams, preferably in a related industry • A marketing, business or technology degree or equivalent, MBA is a plus • Experience running successful marketing campaigns across channels FB, Insta, Adwords etc • A data-driven and analytical approach with solid knowledge of web analytics • Out-of-the-box thinking and a bias for action • Excellent presentation, written, and verbal communication skills

🏖️ Benefícios

• An unparalleled experience of working at a high-growth startup and contributing towards social impact at the same time • A high-impact collaborative work environment • Competitive market salary

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