Marketing Manager

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🕒 Junho 24

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Gray Swan

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2023

🤖 Inteligência Artificial

🔒 Cibersegurança

☁️ SaaS

Artificial Intelligence • Cybersecurity • SaaS

A Gray Swan é uma empresa de segurança em IA que desenvolve uma plataforma baseada em pesquisa para proteger implantações de IA ao longo de todo o ciclo de vida, oferecendo filtragem de entrada/saída, monitoramento contínuo, testes automatizados de vulnerabilidade e serviços de red-teaming voltados para empresas. A empresa combina pesquisa de ponta, benchmarks e competições de red-team em larga escala para descobrir ataques emergentes e fornecer proteções adaptativas e integráveis para agentes de IA, modelos e ferramentas conectadas. Os produtos e serviços da Gray Swan são destinados a empresas, laboratórios de IA e pesquisadores de segurança que buscam avaliações pré-implantação, monitoramento pós-implantação e defesas prontas para conformidade.

Descrição

• Collaborate with the Arena Product team to set growth goals and iterate rapidly. • Develop and execute multiple experiments across 3-5 channels over the first 6 months, doubling down on tests that work. • Experiment with a variety of tools and platforms you believe will return the biggest results, with freedom to shape the marketing stack. • Track and analyze participant acquisition and engagement metrics, identify the top traffic sources and optimize on those efforts to drive registrations and daily active users; report on this performance at both the challenge and platform level. • Own and expand on the existing Arena marketing partnerships while identifying opportunities to track, report, and present ROI on partnership impact. • Lead Arena Challenge announcements and continued promotion campaigns with primary growth KPIs in mind. • Create a consumer brand voice that is unique to Arena and complements the B2B persona. • Carry the consumer brand voice over to the voice across our community in Discord, fostering ongoing engagement through conversations, activations, and programming that keep users returning for new challenges. • Translate community insights and discussions into compelling marketing content that reflects user interests, brand credibility, and drives deeper participation. • Amplify the impact of community contributions by showcasing how user participation influences and strengthens AI security research. • Manage per-challenge budgets aligned to challenge type, performance goals, and lab partnership interaction to ensure efficient allocation of resources to maximize participation and outcomes. • Research, plan, and execute on in-person hackathons and events to grow the user base, deepen brand engagement, and attract high-quality specialists in the space. • Help Gray Swan make AI safe for everyone.

🎯 Requisitos

• Proven track record of executing successful B2C marketing campaigns • Able to conceptualize creative marketing campaigns and see them through to completion • Experience managing influencer & affiliate marketing programs for specialist content creation • Strong organizational and communication skills • The adaptivity and curiosity needed to stay effective given the accelerating pace of change of what works in online marketing • Bonus Points If You Have: • - Experience with developer-, researcher-, or security-professional-focused marketing • - A strong ecosystem understanding of the AI, AI safety, or security space • - Experience growing Discord communities and running successful influencer campaigns • - Conversion rate and ad campaign optimization skills

🏖️ Benefícios

• 401k with up to 4% matching • 28 days annual leave (vacation + holidays) • Health, dental, and vision coverage • Catered lunches (Pittsburgh office) • Flexible work arrangements • Visa sponsorship available for exceptional candidates