Cold Email Operations Manager

🕒 Março 24

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Interdependence

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2013

📱 Mídia

🤖 Inteligência Artificial

🤝 B2B

Media • Artificial Intelligence • B2B

A Interdependence é uma empresa estratégica de comunicações integradas que combina relações públicas, mídia social, marketing de influenciadores, marketing experiencial/eventos e desenvolvimento estratégico de marca com uma plataforma proprietária de análise preditiva de IA chamada Interviewed®. A agência utiliza relações com a mídia impulsionadas por IA e narrativas criativas para gerar mídia espontânea, aumentar o tráfego e conversões de sites, e aumentar a credibilidade da marca para clientes nos setores de tecnologia, saúde, biotecnologia, viagens e consumo. A Interdependence se promove como um parceiro orientado a resultados e habilitado por tecnologia para empresas que buscam campanhas de RP agressivas e direcionadas, além de marketing integrado.

Descrição

• Build, manage, and scale cold email infrastructure including domains, inboxes, DNS configuration (SPF, DKIM, DMARC), and warm-up systems • Monitor and optimize deliverability, ensuring high inbox placement and minimizing spam risk • Continuously audit and improve sending reputation, domain health, and IP performance • Stay up to date with email provider policies (Google, Microsoft, etc.) and adapt systems accordingly • Oversee the setup, launch, and management of client cold email campaigns across multiple platforms • Coordinate campaign scheduling, segmentation, and sending strategies • Implement A/B testing frameworks for subject lines, messaging, and sequences • Ensure campaigns are deployed accurately, on time, and at scale • Analyze campaign performance with a focus on reply rates, open rates, and conversion metrics • Identify performance bottlenecks and implement improvements in targeting, messaging, and technical setup • Collaborate with copy and strategy teams to align messaging with deliverability best practices • Create dashboards and reporting systems to track campaign performance and KPIs • Provide clear, actionable insights to internal teams and leadership • Ensure accurate tracking of metrics across campaigns and clients • Translate data into recommendations that improve campaign performance • Establish processes, SOPs, and quality control systems for campaign execution • Troubleshoot technical issues quickly and effectively • Maintain a high standard of accuracy, organization, and documentation • Proactively identify risks and implement preventative solutions

🎯 Requisitos

• 3–5+ years of experience in cold email operations, email deliverability, or outbound marketing systems • Proven experience managing cold email infrastructure at scale • Hands-on experience with cold email platforms • Strong analytical skills with the ability to interpret campaign data and optimize performance • Experience improving reply rates and overall campaign effectiveness • Highly organized with the ability to manage multiple campaigns simultaneously • Technical mindset with strong problem-solving capabilities • Ability to thrive in a fast-moving, performance-focused environment

🏖️ Benefícios

• Health insurance • Flexible work arrangements