Manager, Paid Social – Subscriptions & Consumables

🕒 Julho 14

🗣️🇺🇸🇬🇧 Inglês obrigatório

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iRESTORE

11 - 50 funcionários

Fundada em 2003

🏥 Saúde

🍽️ Alimentos e Bebidas

💼 Consultoria

Healthcare • Food & Beverage • Consulting

A iRESTORE é uma empresa de saúde e beleza voltada diretamente ao consumidor que desenvolve e vende dispositivos de terapia com luz vermelha / laser de baixo nível (LLLT) aprovados pela FDA e produtos complementares para cabelo e cuidados com a pele, destinados a tratar o afinamento capilar e promover o rejuvenescimento da pele. A marca comercializa hardware vestível para uso doméstico (capacetes, bonés) e fórmulas tópicas, enfatiza estudos clínicos e endossos de médicos, oferece questionários online, kits combinados, um programa de garantia/devolução, e vende principalmente através de sua loja virtual e marketplaces.

Descrição

• Build and scale paid acquisition for our Subscriptions and Consumables product categories across Meta, TikTok, Google, YouTube, and emerging platforms. • Own channel strategy, campaign setup, budget pacing, and day-to-day optimization against revenue, ROAS, CAC, traffic, CPC, and conversion goals. • Develop a testing roadmap across audiences, bidding, campaign structure, creative, landing pages, and new in-platform opportunities. • Partner with our Senior Performance Creative Manager, internal creative teams, and agency partners to turn performance insights into new concepts and creative iterations. • Identify opportunities across the post-click journey and collaborate with Digital Product on landing-page and conversion testing. • Build weekly and monthly forecasts, communicate performance clearly, and recommend budget or strategy shifts based on results. • Establish reporting and automation that improves visibility, operating efficiency, and the speed of decision-making. • Share learnings across the Growth organization and stay current on platform changes, attribution, AI-enabled marketing, and emerging acquisition strategies.

🎯 Requisitos

• 5-7 years of DTC digital marketing experience, including at least 4 years of hands-on experience across paid social and paid search. • Proven experience building and scaling campaigns across Meta Ads, with working experience in TikTok, Google, and YouTube Ads. • Experience managing meaningful media budgets and improving acquisition performance through structured testing and optimization. • Strong understanding of attribution and revenue reporting, with the ability to connect media investment to customer acquisition, conversion, and revenue. • Strong creative instincts and experience translating performance data into actionable briefs, concepts, and testing priorities. • Highly analytical and comfortable using Google Analytics and Excel or Google Sheets to identify trends and make informed decisions. • Proactive, resourceful, and organized, with the ability to create structure and momentum in a fast-moving environment. • Strong communication and collaboration skills across Growth, Creative, Digital Product, and external agency partners. • An AI-forward working style, with experience applying AI to analysis, copy, targeting, testing, or workflow automation. • Experience with Triple Whale, Northbeam, Google Data Studio, or Supermetrics is a plus, as is working knowledge of SEO and answer engine optimization.

🏖️ Benefícios

• Performance bonus tied to revenue metrics • Medical, Dental, and Vision insurance • Unlimited PTO + paid holidays • Remote-first role, with occasional travel required • Stipends for fitness, continuous learning, and work-from-home setup • Discounts on iRESTORE Products • High-visibility role with opportunities for career growth • Collaborative, fast-moving team that values initiative and ideas

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