Social Media Manager

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Later

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2014

🤝 B2B

🛍️ Comércio Eletrônico

🌍 Impacto Social

B2B • eCommerce • Social Impact

Sobre a Later (anteriormente Latergramme):

Descrição

• Own and contribute to Later's social media content calendar across priority platforms, including Instagram, TikTok, LinkedIn, and YouTube, ensuring consistent publishing cadence and thematic alignment with broader marketing campaigns. • Partner with your fellow social media manager to develop quarterly and monthly content themes that map to Later Media’s story. • Identify trending formats, sounds, and cultural conversations early, and translate those signals into content ideas that feel native to each platform while staying true to Later's voice. • Collaborate with Content, Creative, and Growth Marketing teams to align social activity with campaign launches, blog priorities, and product announcements. • Conceive, produce, and appear in short-form video content for platforms like TikTok, Instagram Reels, and YouTube Shorts, confidently representing the Later brand on camera. • Write compelling copy for social posts, captions, and video scripts that reflect Later's brand voice: confident, in the know, and genuinely approachable. • Monitor and actively engage with Later's social communities across platforms, responding to comments, messages, and mentions in a way that builds genuine connection with our audience. • Track, analyze, and report on social performance metrics across platforms, translating data into actionable insights that continuously improve content quality and audience growth.

🎯 Requisitos

• 3-5+ years of hands-on social media management experience, ideally in-house at a brand or in a content-forward agency environment. • Demonstrated comfort and confidence on camera, with a portfolio of short-form video content you have personally appeared in or produced. • Deep, current platform knowledge across Instagram, TikTok, and LinkedIn, including an understanding of algorithm behavior, content formats, and audience dynamics unique to each. • Strong copywriting skills, with the ability to adapt tone and format for different platforms and content types while maintaining a consistent brand voice. • Experience managing social content calendars and publishing workflows, with strong organizational skills and a track record of meeting deadlines in a fast-moving environment. • Comfort with social analytics tools and a habit of letting performance data shape creative decisions. • Collaborative working style with experience partnering across creative, content, and marketing teams. • Genuine enthusiasm for the creator economy, social media trends, and the evolving landscape of influencer marketing. • Experience using social media management platforms for scheduling, analytics, and community management. • Bonus: hands-on experience with Later's platform, or familiarity with link in bio tools, creator marketplaces, or influencer marketing software.

🏖️ Benefícios

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options