Campaign Manager

🕒 Abril 4

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Logo of LeapXpert

LeapXpert

51 - 200 funcionários

Fundada em 2017

📋 Conformidade

☁️ SaaS

🤝 B2B

Compliance • SaaS • B2B

A LeapXpert é uma plataforma de software que permite a mensageria empresarial em conformidade e governada através de canais como WhatsApp, iMessage, WeChat, SMS, Telegram e Signal, integrando-se ao Microsoft Teams. Ela captura e arquiva conversas para registro e conformidade regulatória, aplica controles de governança e segurança e automatiza fluxos de comunicação. A plataforma também oferece inteligência de comunicação (LeapXpert Signals e Maxen) para revelar insights e orientações de produtividade, atendendo principalmente empresas reguladas como instituições financeiras.

Descrição

• Own the end-to-end planning, execution, and performance analysis of our marketing campaigns • Analyze customer, funnel, and performance data to inform campaign messaging and targeting • Translate insights into clear campaign narratives aligned to prospect pain points • Ensure messaging is in line with brand strategy and be able to clearly communicate expected outcomes • Own campaign ideation, planning, and execution from concept through launch • Create detailed campaign briefs and collaborate with Content team, Design team, Paid media team, SDR/Sales for ABM campaigns, Demand generation agency • Manage timelines, dependencies, and deliverables to ensure on-time execution • Communicate statuses of campaign deliverables to leadership • Identify and activate promotion opportunities across multiple channels, including Paid media, Email and nurture, 3rd party sites, Sales enablement and outbound support • Ensure campaigns are truly omni-channel, coordinated, and consistent across touchpoints • Build and maintain campaign reporting and dashboards in HubSpot • Report campaign performance to organizational leadership, including leads generated, pipeline and revenue influenced, meetings booked, ROI and conversion metrics • Provide actionable insights and recommendations for optimization • Optimize nurture paths and lifecycle workflows for leads generated by campaigns • Communicate proactively with Sales when new campaigns launch • Partner closely with marketing ops to ensure clean handoffs and attribution • Understand and optimize how campaign data flows across systems • Partner with Marketing Ops to ensure proper tracking, attribution, and data integrity across campaigns • Identify gaps in data capture and proactively improve campaign measurement frameworks • Leverage AI tools to improve campaign personalization, targeting, and performance • Identify opportunities to automate manual campaign workflows and scale execution • Experiment with and help build AI agents or automated workflows to support campaign planning, execution, and reporting

🎯 Requisitos

• 4+ years of experience in B2B SaaS demand generation or campaign management • Proven experience conceptualizing, executing, and reporting on integrated marketing campaigns • Advanced experience with HubSpot, including building dashboards, custom reports, and lifecycle tracking • Strong strategic and analytical mindset with the ability to turn data into actionable insights • Experience collaborating with external agencies, including demand generation partners • Ability to work independently with minimal instruction and manage multiple initiatives simultaneously • Excellent cross-functional communication and project management skills • Strong understanding of how marketing tools interact (CRM, automation platforms, enrichment tools, analytics) • Experience working with campaign tracking, attribution models, and data analysis • Comfort working with data structures, integrations, and workflows across multiple systems • Familiarity with AI tools and automation in marketing workflows • Ability to think in systems — not just campaigns, but how campaigns scale through tooling and automation

🏖️ Benefícios

• Great flexible healthcare plans from day one in all US regions • Access to voluntary benefits, including FSA/ HSA Supplemental Insurance with MetLife and Aflac • 401k Employer Match • Unlimited PTO in a company that respects your time. • Collaboration with driven, creative people from around the world • Opportunity to be at the forefront of tech innovation. • A fiercely inclusive, unapologetically diverse environment

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