Director of Demand Generation

🕒 Maio 1

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Meeting Tomorrow

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Event Planning

Somos a rara equipe que atende a todas as suas necessidades de produção e tecnologia para eventos. Planejamos e produzimos eventos presenciais, híbridos e virtuais, além de alugar equipamentos que dão vida à sua visão. Com sede no bairro de Albany Park, em Chicago, somos um grupo de 100 pessoas simpáticas e dedicadas — mais alguns cães no escritório e uma coleção de plantas queridas. Valorizamos a construção de uma cultura de respeito e acolhimento e oferecemos a chance de prosperar em um ambiente de trabalho inspirador, com os melhores colegas. Nosso pacote completo de benefícios inclui licença parental totalmente remunerada, 401(k) com matching, acesso gratuito à academia e muitas oportunidades para desenvolver suas habilidades e carreira.

Descrição

• Pipeline end to end: qualified leads across inbound and outbound channels, from first touch to sales handoff • Paid advertising: Google Ads and LinkedIn, with full budget accountability and a bias toward what actually converts • Organic search and SEO: making Meeting Tomorrow’s content and website attractive to Google and ranking for the terms that matter to our buyers • LLM and GEO: growing Meeting Tomorrow’s presence in AI-powered search and recommendation environments • Agentic workflows: building and managing the automations that drive campaign efficiency and compress time-to-pipeline • Demand gen KPIs: CPL, MQL volume and quality, MQL-to-SQL conversion, pipeline contribution, and CAC, with regular visibility to leadership • Budget decisions: full accountability for how demand gen dollars are allocated, with the VP of Marketing in the loop • Build and execute the demand generation roadmap, aligned to revenue targets and Sales priorities • Own SEO strategy and execution: keyword targeting, on-page optimization, content signals, and technical SEO in partnership with the web team • Manage paid media across Google and LinkedIn: campaign structure, targeting, creative testing, and budget allocation • Develop Meeting Tomorrow’s presence in AI-powered search (ChatGPT, Perplexity, Google AI Overviews) through GEO strategies • Build and iterate on agentic workflows that automate repeatable marketing functions, from lead scoring to outreach sequencing • Run A/B tests and side-by-side comparisons across channels to continuously improve performance • Partner with Sales on lead handoff, pipeline review cadences, and feedback loops • Ensure all outbound programs comply with CAN-SPAM, GDPR, and CCPA

🎯 Requisitos

• Proven SEO expertise: you know how to make a website and its content rank. You’ve done it, you can show the results, and you understand the technical and content sides of the discipline. • Hands-on experience building AI agents or agentic workflows: not theoretically familiar, not interested in learning. You have built at least one agent that automated something real and you can speak to what it did. • A clear track record of digital lead growth tied to revenue: you can point to a channel you found or optimized and tell us what it made the business. • Strong data fluency: you own your numbers, run your own analysis, and can walk leadership through your pipeline story without a deck full of caveats. • Experience with paid media platforms (Google Ads, LinkedIn) and marketing automation or CRM systems (HubSpot, Marketo, ActiveCampaign, or equivalent).

🏖️ Benefícios

• Medical, dental, and vision plan options • Employer paid STD, LTD, Life Insurance, and EAP access • 401k with employer matching up to 4% • 16 PTO days (increases with tenure) + 9 paid holidays • Annual profit-sharing bonus • 12 weeks 100% paid parental leave (maternity, paternity, adoption) • $50 Monthly fitness reimbursement • Monthly stipends for internet and/or cell • Company donation(s) to your charities of choice (up to $1,000 annually) • Regular social events and learning opportunities