Demand Generation

Vaga não está no LinkedIn

🕒 Junho 9

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $150.000 - $225.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Metabase

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2012

☁️ SaaS

🤝 B2B

🏢 Corporativo

💰 $30.000.000 Series B em 2021-05

SaaS • B2B • Enterprise

Metabase é uma plataforma de Business Intelligence (BI) e analytics self-service, projetada para tornar a exploração de dados e a criação de dashboards acessíveis a todos. Ela oferece uma variedade de recursos, incluindo um construtor visual de queries, editor de SQL e dashboards de analytics que permitem a usuários não técnicos criar seus próprios dashboards e analisar dados. O Metabase suporta analytics embarcado e integra-se a inúmeras fontes de dados, oferecendo analytics voltado para o cliente, rápido e flexível. Está disponível em versões Open Source e Enterprise (pagas). A plataforma prioriza a usabilidade, com uma UX amigável, capacitando as organizações a democratizar o acesso a dados e insights.

Descrição

• Develop and maintain a pipeline of experiments across channels — paid social, newsletters, community platforms, email, digital events, conference sponsorships, and others • Design each test with a clear hypothesis, defined success metrics, and a realistic timeline for learning • Identify and evaluate new channel opportunities — from niche SMB technology newsletters to retargeting programs for closed-lost accounts — and build the case for where to invest next • Stay close to where Metabase's target audiences (data teams, developers, technical buyers) actually spend their time, and bring creative ideas for reaching them there • Own campaign execution end-to-end: briefing copy and creative, coordinating with internal stakeholders, managing vendor relationships, and hitting launch dates • Run programs across a wide range of formats — newsletter sponsorships, Reddit and Meta ad campaigns, retargeting, closed-lost re-engagement, digital events like demo weeks, and conference sponsorships • Work closely with the PMM and content teams to ensure messaging is sharp, on-brand, and tailored to the channel and audience • Manage budgets and allocate spend across the portfolio based on performance and learning goals • Define KPIs for every program before it launches — and hold yourself accountable to them • Build and maintain dashboards that make campaign performance visible and legible to stakeholders across marketing and sales • Synthesize results into clear, actionable learnings: what worked, what didn't, what to do next, and what to kill • Develop a compounding library of learnings that makes each new test smarter than the last

🎯 Requisitos

• Proven experience running multi-channel marketing campaigns in a B2B SaaS environment, with clear ownership of performance outcomes • A structured, experimental mindset: you define success before you start, and you know how to isolate variables to get a clean signal • Hands-on experience with paid channels (Meta, Reddit, LinkedIn, or similar), email platforms, and campaign reporting tools • Strong project management skills — you can coordinate copy, creative, approvals, and launch logistics across multiple programs simultaneously without dropping the ball • Comfort with ambiguity: many of the channels you'll test won't have a playbook yet, and you'll need to write it • Strong written communication skills — not just for briefing creative, but for synthesizing and sharing what you've learned • Bonus: experience marketing to technical audiences (developers, data engineers, analysts) • Bonus: familiarity with the data and analytics tools landscape

🏖️ Benefícios

• fully employer-covered medical, dental, and vision insurance (with 75% coverage for dependents) • a 401(k) with employer match available to enroll after the first 30 days • flexible and unlimited paid time off including sick time • an asynchronous, remote-first environment