Director, Integrated Demand Programs

🕒 Julho 30

🏖️ New Jersey – Remoto

🏖️ New Jersey – Remote

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

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NICE

SiteLinkedInTodas as Vagas

5001 - 10000 funcionários

Fundada em 1991

☁️ SaaS

🤖 Inteligência Artificial

📡 Telecomunicações

SaaS • Artificial Intelligence • Telecommunications

NICE é uma fornecedora líder de soluções de automação de atendimento ao cliente impulsionadas por IA, transformando contact centers em centros de experiência do cliente de classe mundial. Sua plataforma CXone Mpower oferece automação ponta a ponta dos fluxos de trabalho de atendimento, integrando agentes humanos e de IA para entregar interações eficientes e personalizadas. As ofertas da NICE incluem IA para experiência do cliente (CX), soluções digitais e de autoatendimento, engajamento e gestão da força de trabalho, e plataformas completas de contact center em nuvem. A empresa é reconhecida como líder no setor de Contact Center as a Service (CCaaS), fornecendo ferramentas para aumentar a eficiência operacional, impulsionar o engajamento dos colaboradores e elevar a satisfação dos clientes.

Descrição

• Own Integrated Demand Strategy: Develop and execute global or regional integrated campaigns aligned to company priorities including AI, agentic AI, cloud, and industry solutions • Drive Pipeline and Revenue Impact: Own pipeline targets and marketing-sourced and influenced revenue • Lead Integrated Campaign Execution: Orchestrate campaigns across digital, field marketing, content, lifecycle, and nurture programs • Build Scalable Campaign Frameworks: Develop repeatable, scalable frameworks that regional and field teams can localize and deploy • AI & Agentic AI Leadership: Lead demand programs for AI and agentic AI solutions, driving adoption of agentic AI across campaign execution • Cross-Functional Leadership: Partner with product marketing, sales & SDR, brand & creative, and marketing operations • Data-Driven Optimization: Track and optimize performance across various metrics including pipeline generation and conversion rates

🎯 Requisitos

• 10+ years in B2B SaaS marketing, demand generation, or integrated campaigns • Proven experience leading global, multi-channel demand programs • Experience marketing AI/ML-based products or platforms • Hands-on experience leveraging or implementing AI or agentic AI in marketing workflows • Strong understanding of: • ABM (Account-Based Marketing) • Marketing automation (Marketo, Eloqua, HubSpot) • CRM (Salesforce) • Experience partnering closely with enterprise sales teams • Track record of driving measurable pipeline and revenue impact

🏖️ Benefícios

• Own meaningful business impact: Directly influence pipeline, revenue, and growth for a strategic AI portfolio • Lead in a category-defining space: Shape how AI and agentic AI are brought to market in a rapidly evolving landscape • Operate at scale: Drive global programs with the reach and resources of a leading B2B SaaS organization • Transform how marketing works: Be at the forefront of applying AI and agentic AI to modern marketing execution • Partner with top talent: Collaborate with world-class teams across Product, Sales, and Marketing • Grow your leadership footprint: High visibility with senior leadership and clear impact on company strategy