Senior Director, Enterprise Measurement

🕒 Maio 1

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Nutrafol

SiteLinkedInTodas as Vagas

51 - 200 funcionários

🧘 Bem-estar

💄 Beleza

🛍️ Comércio Eletrônico

💰 $35.000.000 Series B em 2019-04

Wellness • Beauty • eCommerce

A Nutrafol é uma fornecedora líder de suplementos para crescimento capilar, conhecida por sua abordagem recomendada por dermatologistas e baseada em ciência para o bem-estar do corpo inteiro e saúde capilar. Sua gama diversa de produtos é clinicamente testada e formulada para atender às necessidades tanto de homens quanto de mulheres, de diferentes faixas etárias e estilos de vida, incluindo opções para aqueles que estão passando por mudanças pós-parto e menopausais. As ofertas da Nutrafol visam as principais causas da queda de cabelo, como estresse, hormônios e nutrição, com fórmulas que focam no bem-estar capilar abrangente. Eles enfatizam a importância de compreender as necessidades bioespecíficas individuais e oferecem um consultor de plano de crescimento personalizado através de médicos naturopatas, garantindo resultados visíveis e benefícios gerais de bem-estar.

Descrição

• Define and maintain north star metrics and KPI hierarchies across the business • Establish standardized measurement frameworks for key initiatives (growth, retention, product, channels) • Partner with leadership to translate business goals into clear success metrics, guardrails, and OKR alignment • Require that all major initiatives are defined by clear success metrics, KPI structures, and measurement plans prior to execution • Establish and enforce enterprise metric governance, including ownership, definitions, and change management • Define clear accountability for metric integrity across teams and systems • Serve as the central authority for metric definitions and measurement standards across the organization • Ensure consistent application of metric definitions across reporting, planning, and decision-making • Design measurement outputs for decisions, not just visibility • Build KPI trees and diagnostic frameworks that enable root-cause analysis and action • Translate performance into clear narratives, tradeoffs, and recommendations for leadership • Reduce reliance on custom analysis through reusable frameworks and standardized logic • Partner closely with Data Engineering leadership to align measurement frameworks with underlying data architecture and platform capabilities • Ensure measurement frameworks are embedded into core data models and systems • Shift the organization away from dashboard-centric reporting toward faster, more dynamic insight delivery • Partner on the adoption of modern technologies (AI, automation, self-serve interfaces) to improve speed and accessibility of insights • Ensure measurement use cases are clearly defined and prioritized to inform technology investments • Introduce self-serve measurement experiences that minimize reliance on analyst-driven workflows

🎯 Requisitos

• 10–15+ years of experience in analytics, measurement, or data strategy roles, with a progression into senior leadership • Background in eCommerce is required; D2C, subscription, or multi-channel business experience (eCommerce, Amazon, retail, B2B) is preferred • Experience across modern analytics ecosystems, including BI tools (e.g., Tableau, Looker, Power BI), marketing and product analytics platforms (e.g., CDPs, attribution, experimentation), and emerging capabilities (automation, self-serve, AI), with a focus on moving beyond dashboard-centric reporting • 6+ years of people management experience, including hiring, coaching, and succession planning • Strategic and systems-oriented, able to connect business goals to measurement design • Proven experience establishing measurement frameworks and governance in environments lacking standardization • Demonstrated ability to drive adoption and enforce standards across cross-functional stakeholders • Experienced in analytics, measurement, or data strategy in a high-growth environment • Strong executive communicator who simplifies complexity into clear action • Proven ability to influence senior stakeholders and drive alignment • Skilled in KPI design, experimentation, and performance diagnostics • Experience introducing modern analytics capabilities that improve speed and accessibility of insights • Comfortable building structure in ambiguous environments • Marketing measurement expertise (attribution, incrementality, CAC/LTV) preferred • Experience supporting AOP, OKRs, and long-range planning preferred

🏖️ Benefícios

• Fully remote work experience • Comprehensive medical, dental, and vision package, including FSA program • 401K with employer match • Quarterly Bonus Program • Flexible PTO • Two company-wide wellness breaks every day • Free lunch on us every Tuesday and Thursday via Seamless/Grubhub • Monthly wellness stipend • Monthly internet stipend • Monthly cell phone stipend • Annual learning & development stipend • Free meditation app membership (Headspace) • Free Nutrafol subscription • Pet insurance discounts and benefits