Senior Media Marketing Manager

🕒 Outubro 7

⛰️ Colorado, Montana, +5 estados a mais – Remoto

⛰️ Colorado – Remote 🦬 Montana – Remote 🌲 Oregon – Remote ❄️ Minnesota – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ☕ Washington – Remote

💵 $113.000 - $142.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

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onXmaps, Inc.

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2009

🛍️ Comércio Eletrônico

🎮 Jogos

⚽ Esportes

💰 $87.400.000 Series B em 2022-10

eCommerce • Gaming • Sports

A onXmaps, Inc. é uma empresa que oferece soluções avançadas de mapeamento desenvolvidas para entusiastas de atividades ao ar livre. Com foco em caça, off-road e aventuras em áreas remotas, a onXmaps oferece diversos aplicativos, incluindo onX Hunt, onX Offroad e onX Backcountry, que contam com mapas abrangentes de propriedades, recursos offline e uma ampla rede de trilhas e pontos de interesse. Milhões de pessoas confiam nessas ferramentas para aprimorar suas experiências ao ar livre e garantir uma navegação segura em ambientes naturais.

Descrição

• Translate the onX Fish brand and marketing strategy into a distinctive media experience across social, video, audio, and emerging media channels • Define and own the media and editorial vision for onX Fish • Define each channel’s role and build platform-native programming with a recognizable onX Fish identity • Translate brand, product, audience, and business priorities into engaging media • Make channel, format, programming, talent, and investment tradeoffs using audience insight, performance data, business priorities, and resources • Turn seasonal fishing behavior, audience insights, product moments, and cultural trends into recurring formats, franchises, education, entertainment, and community content • Own the editorial rhythm from planning through publishing and learning • Create briefs and frameworks for Creative, creators, ambassadors, and contributors • Explore podcasts, audio, video, and emerging formats • Build a scalable approach for Field Reps and regional experts to surface distinctive local fishing communities • Shape onX Fish participation in online communities, groups, creator communities, and emerging spaces • Identify and activate creators, ambassadors, employees, and community voices • Define success across audience growth, engagement, loyalty, relevance, and business impact • Own organic media performance against Fish marketing goals • Synthesize performance data, audience behavior, and community feedback into actionable insights • Experiment with AI and emerging tools to improve insights, content development, and performance learning • Serve as connective tissue between the national brand and regional teams • Report to the Head of Marketing for Fish

🎯 Requisitos

• 7+ years of experience in organic social, media, content, or editorial marketing • Track record of building and growing a distinctive brand presence across multiple channels • Hands-on experience owning social and media strategy across Instagram, TikTok, YouTube, Facebook, and/or podcasts • Experience developing recurring programming, not just individual posts or campaigns • Strong editorial and creative judgment • Experience using audience and performance data to make programming decisions • Ability to lead through influence and align cross-functional teams, creators, and contributors around shared creative direction • Ability to prioritize among competing opportunities without formal authority • Ability to move between strategy and hands-on execution • Experience applying AI and emerging technologies to media or creative workflows • Familiarity with fishing, outdoor culture, or another enthusiast-driven community strongly preferred • Deep curiosity and ability to build credibility with anglers • Bachelor’s degree or equivalent experience • Permanent US work authorization required as a condition of employment • Ability to demonstrate onX’s Company Values • Ability to travel up to quarterly for multiple days to a corporate office or other onX strategic location

🏖️ Benefícios

• Competitive salaries, annual bonuses, equity, and opportunities for growth • Comprehensive health benefits, including a no-monthly-cost medical plan • Paid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents • 401k matching at 100% for the first 3% you save and 50% from 3-5% • Company-wide outdoor adventures and amazing outdoor industry perks • Annual “Get Out, Get Active” funds to fuel your active lifestyle • Flexible time away package that includes PTO, STO, VTO, and paid holidays • Full-time employees are eligible for common share options • Annual bonus of 10% based on company performance • Opportunities for growth • Flexible remote work through a distributed company model • Regional Basecamps and opportunities for local connection and collaboration • Feedback, tools, and opportunities to grow your craft