CRO Specialist – DTC E-commerce

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🕒 Julho 1

🌐 Argentina, Brasil, +4 outros países – Remoto

🇦🇷 Argentina – Remoto 🇧🇷 Brasil – Remoto 🇲🇽 México – Remoto 🇺🇾 Uruguai – Remoto 🇨🇴 Colômbia – Remoto 🇨🇱 Chile – Remoto

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🛍️ E-commerce

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Paired

SiteLinkedInTodas as Vagas

1 - 10 funcionários

💼 Consultoria

🎯 Recrutamento

👥 RH Tech

Consulting • Recruitment • HR Tech

A Paired é uma empresa estratégica de recrutamento de talentos especializada em conectar empresas a profissionais de alto nível no exterior. Ela simplifica o processo de contratação ao recrutar, avaliar e apresentar os melhores candidatos para uma variedade de funções, permitindo que as empresas reduzam significativamente os custos de folha de pagamento. A Paired foca na colocação de profissionais talentosos em posições diversas — de assistentes administrativos a cargos executivos — em áreas como marketing, engenharia e vendas. Comprometida com qualidade e eficiência de custos, a Paired oferece um serviço de colocação sem risco que garante a satisfação do cliente, facilitando a integração da força de trabalho global para seus clientes.

Descrição

• - Own the entire experimentation roadmap from ideation through implementation and analysis. • - Build and maintain a prioritized hypothesis backlog based on business impact and opportunity. • - Design statistically valid A/B and multivariate tests. • - Prioritize experimentation efforts across: Product Detail Pages (PDPs), Landing Pages, Cart, Checkout, and Post-purchase experiences. • - Continuously identify high-impact optimization opportunities throughout the customer journey. • - Analyze qualitative and quantitative customer behavior data including: • - Heatmaps • - Session recordings • - Funnel analysis • - Checkout behavior • - Cohort analysis • - Identify friction points and opportunities to improve user experience and conversion. • - Translate research findings into actionable testing hypotheses. • - Write detailed experiment specifications for developers. • - Collaborate with designers, developers, and marketers to launch experiments efficiently. • - Monitor live experiments and ensure tests are executed correctly. • - Interpret experiment results using sound statistical methodologies. • - Document learnings, insights, and recommendations after every test.

🎯 Requisitos

• - 4+ years of dedicated Conversion Rate Optimization (CRO) experience within DTC eCommerce. • - Deep understanding of the DTC customer journey and conversion funnel. • - Proven experience owning an experimentation roadmap from hypothesis through analysis. • - Strong statistical knowledge, including: • - Statistical significance • - Confidence intervals • - Statistical power • - Sample size calculations • - Hands-on experience with A/B testing platforms such as: Intelligems, Convert, and VWO • - Strong experience with analytics and behavioral tools including: Google Analytics 4 (GA4), Hotjar, Microsoft Clarity, and Triple Whale • - Demonstrated track record of successful CRO experiments with measurable business impact. • - Excellent analytical thinking and problem-solving skills. • - Outstanding written communication and documentation abilities. • - Comfortable working independently in a fast-paced remote environment.

🏖️ Benefícios

• - Competitive salary in USD • - Monthly bonuses based on performance • - Fully remote work environment with flexible scheduling