Customer Marketing Manager - General Market

Vaga não está no LinkedIn

🕒 Junho 17, 2025

Candidatar-se

Encontrar Vagas Remotas Similares

Receber Emails de Vagas Remotas

📊 Verifique sua pontuação de currículo para esta vaga

Melhore suas chances de conseguir uma entrevista verificando sua pontuação de currículo antes de se candidatar.

Enviar Currículo

Palm Bay International

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 1977

🛍️ Comércio Eletrônico

🛒 Varejo

🤝 B2B

eCommerce • Retail • B2B

A Palm Bay International é uma das principais importadoras e distribuidoras de vinhos finos, destilados e bebidas artesanais. A empresa é dedicada a buscar produtos de alta qualidade de todo o mundo para oferecer uma seleção diversificada aos seus clientes. Com um forte foco no atendimento ao cliente e expertise no setor, a Palm Bay International faz parcerias com diversas marcas renomadas para aprimorar suas ofertas no mercado de bebidas.

Descrição

• Partner with sales leadership to identify, develop, and execute trade marketing solutions including programs and selling material. • Focus on top markets including state / regional chains, ensuring alignment with Palm Bay’s overarching brand strategies and commercial goals. • Serve as a strategic link between sales leadership and brand excellence team, ensuring toolkits, sales material, and activation guidelines are execution-ready while aligned with national marketing strategies, brand standards, and sales/distributor needs. • Develop and execute compelling insight driven trade marketing programs that align with brand and customer strategies, delivering strong consumer engagement and high ROI. • Identify and activate custom promotional material and brand activations that engage consumers, measuring effectiveness through sales data and customer feedback. • Customer facing selling role developing customized, powerful sales material and presentations, serving as the subject matter expert of Palm Bay brands and marketing programs for state / regional chains. • Consulted internally on national program development and innovation to ensure successful commercial execution. • Partner with Business Intelligence to provide general market and distributor sales teams with the tools and resources to drive the business. • Conduct ongoing category and channel analysis across the omni-channel landscape to identify trends and opportunities for increasing market share. • Measure and evaluate trade programming initiatives to inform program optimizations and spend efficiency.

🎯 Requisitos

• Bachelor’s Degree required • 5+ years of experience in sales or commercial marketing • Beverage Alcohol experience including understanding of the different channel dynamics • Ability to develop strong cross-functional relationships, while navigating and resolving interdepartmental challenges • Experience with syndicated data analysis and budget management • Adept at managing multiple priorities and projects in a fast-paced environment • Enjoys working collaboratively, yet comfortable operating in ambiguity • Creative, strategic thinker with ability to translate data into actionable insights • Skilled presenter • Self-motivated with a sense of urgency • Anticipated travel up to 25%