Sales Enablement, Content Specialist

🕒 Março 5

🏈 Ohio – Remoto

🏈 Ohio – Remote

⏰ Tempo Integral

🟢 Júnior

✍️ Gerente de Marketing de Conteúdo

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Path Robotics

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2014

🤖 Inteligência Artificial

🔧 Hardware

💰 $100.000.000 Series C em 2021-07

Manufacturing • Artificial Intelligence • Hardware

Path Robotics é uma empresa especializada em sistemas de soldagem robótica avançada, projetados para otimizar processos de fabricação com precisão e eficiência. Eles oferecem Robôs como Serviço (RaaS), eliminando a necessidade de um investimento inicial significativo. Seus sistemas robóticos impulsionados por IA aprendem e se adaptam para melhorar o desempenho da soldagem ao longo do tempo. As soluções da Path Robotics são integradas perfeitamente em linhas de produção existentes, trabalhando com materiais como aço carbono, aço inoxidável e alumínio. Eles atendem a várias indústrias, incluindo transporte, fabricação e construção, oferecendo precisão e adaptabilidade incomparáveis para ajudar as empresas a alcançarem suas metas de produção.

Descrição

• Champion the Challenger Sales methodology across the GTM organization, ensuring reps understand and apply Teaching, Tailoring, and Taking Control in their sales conversations • Design and deliver enablement programs for new hires and ongoing skill development, with a focus on practical application of Challenger principles • Create interactive learning experiences using modern enablement platforms (Spekit, Highspot, Guru, etc.) that provide just-in-time guidance • Develop role-play scenarios, objection handling frameworks, and discovery question libraries aligned to Challenger techniques • Partner with sales leadership to identify skill gaps and design targeted coaching programs • Maintain and update our sales playbook to reflect best practices, winning behaviors, and evolved methodologies • Build and curate a centralized content library including battle cards, one-pagers, pitch decks, case studies, competitive intel, and ROI calculators • Collaborate with Marketing to translate marketing content into sales-ready assets that move deals forward • Create process documentation, SOPs, and how-to guides that make complex workflows simple • Develop templates and frameworks that help reps execute consistently (email sequences, discovery guides, qualification frameworks, mutual action plans) • Produce internal enablement content including training videos, knowledge base articles, and quick reference guides • Use AI tools (ChatGPT, Jasper, Notion AI, etc.) to accelerate content creation while maintaining quality and brand voice • Ensure all content is accessible, searchable, and integrated into tools reps use daily (Hubspot, enablement platform, Slack) • Document sales and customer success processes end-to-end, identifying opportunities for improvement • Create visual process maps and workflows that clarify handoffs, responsibilities, and success criteria • Work with Revenue Operations to standardize deal progression, stage definitions, and exit criteria • Build and maintain a knowledge repository that serves as the single source of truth for GTM processes • Identify process bottlenecks and work cross-functionally to implement solutions • Partner with the Revenue Operations Specialist to measure enablement effectiveness and methodology adherence • Track content utilization, engagement metrics, and correlation to deal outcomes • Monitor sales activity data to identify where reps are following (or deviating from) documented processes • Create dashboards and reports that show enablement ROI and highlight areas needing attention • Use data to continuously refine enablement programs and content strategy • Present insights and recommendations to leadership on GTM effectiveness.

🎯 Requisitos

• 1-3 years of experience in sales enablement, revenue operations, sales operations, or a related GTM role • Hands-on experience with enablement platforms such as Spekit, Highspot, Guru, Lessonly, Seismic, or similar tools • Familiarity with the Challenger Sale methodology or other consultative sales frameworks (MEDDPPIC, SPIN, Sandler, etc.) • Experience creating sales content, training materials, or process documentation • Working knowledge of CRM systems (HubSpot, Salesforce) and how sales teams use them • Exposure to revenue operations concepts: pipeline management, forecasting, deal stages, sales metrics • AI proficiency: Comfortable using AI tools (ChatGPT, Claude, Jasper, Notion AI) to enhance productivity, generate content drafts, and analyze information • Strong skills in Google Workspace • Experience with content management systems and knowledge bases • Basic understanding of data analysis and ability to work with spreadsheets, pivot tables, and simple reporting • Familiarity with sales tools ecosystem: video messaging (Loom, Vidyard), prospecting tools (Apollo, ZoomInfo), engagement platforms (Outreach, SalesLoft) • Bonus: Experience with no-code tools (Zapier, Airtable) or basic automation.

🏖️ Benefícios

• Daily free lunch to keep you fueled and connected with the team • Flexible PTO so you can take the time you need, when you need it • Comprehensive medical, dental, and vision coverage • 6 weeks fully paid parental leave, plus an additional 6–8 weeks for birthing parents (12–14 weeks total) • 401(k) retirement plan through Empower • Generous employee referral bonuses—help us grow our team!