CRM/Email Marketing Specialist

🕒 Maio 11

🇵🇭 Filipinas – Remoto

💵 ₱85.000 - ₱105.000 / mês

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

✉️ Gerente de Email Marketing

👻 Score fantasma 44%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Pear Tree.

Pear Tree.

1 - 10 funcionários

💼 Consultoria

📦 Logística

📣 Marketing

Consulting • Logistics • Marketing

A Pear Tree é uma empresa de recrutamento e serviços de contratação offshore, nascida em Melbourne, que conecta empresas da Austrália, EUA e Reino Unido diretamente a profissionais offshore qualificados (principalmente das Filipinas) sem sobretaxas de agências. Eles oferecem suporte completo à contratação — sourcing, triagem, avaliações de habilidades, entrevistas em vídeo, verificação de referências — e oferecem assistência com folha de pagamento, Employer-of-Record e conformidade, além de uma garantia de substituição de seis meses. A Pear Tree recruta para funções em TI, vendas & marketing, finanças, criação, administração e operações, enfatizando economia de custos, pagamento direto aos talentos e fluxos de integração seguros.

Descrição

• Lead the development, management and evolution of automations, segments and customisation across all stages of the customer lifecycle • Continuously identify gaps and opportunities within the customer journey, and prioritise new initiatives • Set the roadmap for how CRM contributes towards our clients’ growth • Lead the planning and execution of all email and SMS campaigns, including product launches, promotions and key trading moments • Be proficient in design and various design tools or brief in design to our graphics team • Ensure campaigns are aligned to our clients audiences and brand tone of voice • Own CRM reporting and performance analysis across key metrics including revenue contribution, open/click rates, conversion, LTV • Translate data into clear insights and actionable recommendations • Stay up to date with latest CRM developments and bring new ideas to continuously improve performance • Ensure data hygiene and integrity as systems and the business evolve • Development of set processes in achieving the day-to-day tasks of the Email Marketing team • Assist in developing CRM strategy for our clients • Collaborate with content and performance marketing teams to identify which offers to promote • Monitor and analyse results of email marketing campaigns, including monthly KPI reporting • Recommend and develop optimal campaign plans, formats and platforms to grow profitability, including creating action plans and strategies • Take ownership of the user journey, implementing strategies for all customer communication

🎯 Requisitos

• 3+ years experience in similar field • 3+ years experience in agency environment • Strong retention marketing knowledge • Passionate team player, able to collaborate across departments • Eye for detail, enhancing customer experience through clear, impactful communication. • Fluent in English, both written and spoken • Experience working with creative teams, including digital design, to prepare visual assets for campaigns • Detail-oriented and well-organised, with strong prioritisation skills and awareness of broader project impacts • Able to manage complexity and progress multiple tasks simultaneously. • Good knowledge of HTML/CSS • Hands-on experience with EDM and other CRM marketing tools

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