Digital Marketing Manager – DTC, E-Commerce

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🕒 Dezembro 11, 2025

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🌐 Marketing Digital

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Pomelo

SiteLinkedInTodas as Vagas

11 - 50 funcionários

🤝 B2B

🎯 Recrutamento

☁️ SaaS

B2B • Recruitment • SaaS

Pomelo é uma plataforma de busca e contratação de talentos que se especializa em conectar empresas com talentos offshore de alta qualidade. A empresa oferece uma ampla gama de profissionais altamente qualificados que podem trabalhar remotamente em tempo integral, prestando serviços em várias funções, incluindo gestão de projetos, marketing e design. Com foco em economia de custos, Pomelo garante que as empresas tenham acesso ao top 1% de talentos a custos significativamente reduzidos em comparação com métodos tradicionais de contratação, enquanto gerencia todos os aspectos de recrutamento, conformidade e integração.

Descrição

• Develop and execute comprehensive brand strategies to position our website as a leader in the gifting industry. • Define and maintain brand guidelines, ensuring consistency in messaging, tone, and visual elements across all platforms. • Partner with our Social Media Manager to create and strategize on compelling, engaging social content. • Oversee email & SMS copy, website copy, product descriptions, blog posts, social media content, and email newsletters in partnership with cross-functional teams. • Collaborate with design teams to develop visually appealing assets that align with the brand's aesthetic and values. • Conduct market research and analyze consumer trends to identify opportunities for brand growth and differentiation. • Identify and cultivate partnerships with businesses, brands, and organizations to enhance brand visibility and reach new audiences. • Work with our publicist to identify press and award targets. • Plan and execute integrated marketing campaigns that drive brand awareness, customer acquisition, and retention. • Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of branding initiatives and optimize strategies for maximum impact. • Champion the customer experience by ensuring that all brand touchpoints reflect our commitment to excellence and customer satisfaction. • Provide guidance and leadership to cross-functional teams, fostering a collaborative and innovative work environment. • Other ad hoc business or strategic projects as needed

🎯 Requisitos

• Bachelor’s degree in a relevant field • 5+ years of experience in brand marketing, with a strong background in direct-to-consumer (DTC) brands. • Proven success in scaling a brand and driving high-growth marketing initiatives. • Strong leadership experience, with the ability to inspire and manage cross-functional teams. • Deep understanding of consumer behavior, brand storytelling, and digital marketing strategies. • Expertise in influencer marketing, social media, content creation, and community engagement. • Experience managing agency relationships, including PR, creative, and media agencies. • Strong analytical mindset with the ability to interpret data and translate insights into actionable strategies. • Excellent communication skills, with the ability to articulate a clear and compelling brand vision. • Ability to thrive in a fast-paced, entrepreneurial environment with a high level of autonomy and accountability. • Ability to have some overlap with US time zone (some flexibility offered)

🏖️ Benefícios

• Competitive pay, always in US dollars • Work remotely from the comfort of your home • Health & wellness benefit • Paid holidays and time off • Performance and referral bonuses • Global exposure to the world’s best companies