Senior Paid Search Strategist

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Power Digital Marketing

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

💼 Consultoria

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

A Power Digital Marketing é uma empresa de growth marketing impulsionada por tecnologia que atua na interseção entre dados, tecnologia e inteligência humana para tornar a rentabilidade previsível. A companhia oferece um portfólio abrangente de serviços de marketing digital, incluindo consultoria estratégica, campanhas criativas, inteligência de dados, planejamento de mídia e muito mais para impulsionar cada etapa da jornada do cliente. A Power Digital Marketing é focada em entregar impacto de negócio com transparência, estratégias orientadas por dados (data-driven) e tecnologias avançadas, ajudando marcas a alcançar crescimento sustentado e vantagem competitiva em um mercado hipercompetitivo.

Descrição

• The Paid Media Senior Strategist is responsible for owning the execution, performance, and growth of their marketing service within their book of business. • They service the most complex, enterprise-level accounts, and are highly regarded for their mastery over Paid Media advertising. • The Senior Strategist is exceptional at working under pressure and navigating probing client questions, difficult conversations, roadblocks, and account issues. • On top of their Paid Media knowledge, the Senior Strategist has an understanding of cross channel strategy and how their service impacts the broader media mix. • They are oriented towards the clients’ business success, tying their efforts to the greater business goals, and are able to communicate effectively with Executives. • They are responsible for owning reporting, optimizations, client communication, and execution of all aspects of campaign creation and management, sometimes with the support of a Specialist. • The Senior Strategist is excellent at providing insights and forward thinking strategy to clients on an ongoing basis, and has a strong understanding of their service’s strategy and the levers to pull to drive performance.

🎯 Requisitos

• 4-5 years of digital marketing experience. 3+ years in agency setting • Minimum 4 years of hands-on experience with Search Engine Marketing • Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development on large, enterprise-level accounts • Significant campaign management experience in 3 or more of the following additional campaign types: • Performance Max • Standard Shopping • YouTube Ads • Display Advertising • Local campaigns • Bing Ads • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Expert knowledge of funnel marketing and paid media’s place in the marketing funnel • Strong ability to formulate meaningful insights from marketing data, going beyond the stat and telling the story • Strong written and verbal communication skills. • Strong organizational and project management skills. • Self-motivated individual with a strong desire to succeed. • Excellent interpersonal skills. • Strong work ethic and ability to learn quickly and independently • Interested in a long-lasting relationship with a growing company.

🏖️ Benefícios

• Base salary + commission opportunities • Medical Bonus • 15 paid vacation days (PTO) per year • Fully flex work environment: full-remote, in-office, or hybrid • Employee Assistance Program (EAP) • 17 observed Colombian national holidays + 2 mental health recharge days per year • Legal benefits like Prima, Cesantias • Paid Social Security • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives