Senior Associate, Copywriting – Advertising, Marketing

🕒 Julho 1

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $75.000 - $115.000 / ano

⏰ Tempo Integral

🟠 Sênior

📝 Redator Publicitário

🦅 Patrocina Visto H1B

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Protective Life

Protective Life

1001 - 5000 funcionários

Fundada em 1908

💸 Finanças

🛡️ Seguros

Finance • Insurance

A Protective Life é uma empresa de serviços financeiros especializada em oferecer seguros de vida e anuidades acessíveis. A empresa oferece uma variedade de produtos de seguro, como apólices de seguro de vida temporário, vida inteira e vida universal, bem como anuidades fixas, imediatas, indexadas e variáveis. A Protective Life auxilia indivíduos no planejamento de seu futuro, incluindo aposentadoria, planejamento patrimonial e proteção financeira para famílias. A empresa enfatiza seu compromisso com a sustentabilidade, envolvimento comunitário e ajuda aos clientes a alcançarem proteção e segurança ao longo de diversas fases da vida. A Protective Life é conhecida por sua forte base financeira e está licenciada para operar em todos os estados, exceto Nova York.

Descrição

• crafts compelling and persuasive copy that aligns with the brand’s voice, product positioning, and marketing goals • collaborates closely with the content and creative strategy team • create purposeful, audience-centered content that aligns with brand voice, product positioning, and marketing priorities • adapt messaging for different channels and audiences, ensuring consistency while optimizing for format and engagement • translate complex ideas into clear, accessible language, particularly in financial and insurance contexts • contribute to campaign development, including creating message variations that support audience segmentation and performance goals • develop a wide range of content, such as product materials, sales enablement tools, digital and social content, presentations, and marketing communications • partner closely with cross-functional teams (e.g., creative, content strategy, marketing) to deliver cohesive and aligned messaging • maintain high standards of quality and accuracy, ensuring all content adheres to brand guidelines and established processes • manage multiple projects and timelines effectively in a dynamic, fast-paced environment • continuously build knowledge of the organization’s brand, products, and services • support an inclusive, collaborative, and creative team environment

🎯 Requisitos

• 7+ years of copywriting across multiple formats and channels • Ability to simplify complex or technical information for diverse audiences • Skilled at synthesizing input from multiple sources into cohesive, effective messaging • Comfortable adjusting tone, style, and approach based on audience and channel • Open to feedback and committed to continuous improvement through iteration • Proven ability to manage competing priorities and deadlines • Experience with project management and collaboration tools (e.g., Workfront, Mural, Figma, or similar) • Bachelor’s degree in communications, marketing, journalism, or related field preferred • Familiarity with financial services, insurance, or investment products, and understanding of marketing and sales processes

🏖️ Benefícios

• comprehensive health, dental and vision insurance • mental health benefits and employee assistance program • paid time off • paid parental leave • short-term disability • cultural observance day • contributions to healthcare accounts • pension plan • 401(k) plan with Company matching • ProHealth Rewards platform to improve wellbeing while earning cash rewards

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