Business Development Director – B2B, Healthcare Audiences

🕒 Outubro 22, 2025

🗽 New York – Remoto

🗽 New York – Remote

⏰ Tempo Integral

🔴 Especialista

💰 Desenvolvimento de Negócios (BDR)

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RevOptimal

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2022

🤝 B2B

👥 B2C

☁️ SaaS

B2B • B2C • SaaS

A RevOptimal é uma empresa orientada por dados voltada para segmentação e ativação de audiência, que constrói públicos determinísticos nos segmentos B2B, B2C, de prestadores de serviços de saúde e políticos, usando um amplo gráfico de identidade, currículos, registros profissionais, educação/certificações validadas, dados de pesquisa e gráficos de dispositivos. A empresa oferece milhares de segmentos pré-construídos e criação de público personalizado, correspondência determinística (incluindo correspondência de NPI para prestadores), atribuição e medição entre dispositivos sem cookies de terceiros, e integrações para ativação omnicanal e medição de campanhas. A RevOptimal atende anunciantes e profissionais de marketing que buscam segmentação precisa, expansão de audiência e medição de desempenho nos verticais de consumo, profissional, saúde e político.

Descrição

• Build and manage a revenue pipeline • Hunt new business within target verticals and agencies, run outbound campaigns, develop warm introductions into long‑term partnerships and maintain 3–4× pipeline coverage • Practice consultative selling; understand each client’s goals and develop tailored audience strategies that unlock those objectives • Collaborate with internal teams to design PMP deals and direct IO campaigns • Understand our 1P signals and data partnerships and translate into sellable opportunities; brief Product/Operations, create PMP deals, whitelists, and direct IO deals for social activations—with a strong focus on B2B or Healthcare focused, data-layered PMP offerings • Own deal strategy, rate cards, and volume commitments; maintain accurate pipeline in HubSpot, drive opportunity progression, and ensure SLAs are met • Cultivate senior relationships at agencies (planning, investment, programmatic), sales leadership at platforms and directly with brand marketers • Channel market feedback to product and data teams to improve audience product strategy and internal reporting.

🎯 Requisitos

• 7+ years in digital ad, audience or programmatic sales • A track record of exceeding quota selling audience/data solutions, PMPs or direct IO deals to agencies/brands, including experience with B2B and/or Healthcare-focused opportunities • Existing relationships across holding-company agencies or independents and/or trading desks; comfortable presenting to senior buyers and stakeholders • Fluency in the programmatic landscape and all its acronyms - from DMP to PMP • Strong commercial acumen: pricing strategy, negotiation, and multi-threading complex deals • CRM discipline (Salesforce or HubSpot), plus working knowledge of Excel/Sheets; comfort with BI tools like Omni/Looker/Tableau a plus • Excellent communication—clear, concise proposals and persuasive storytelling • Strategic, disciplined, and proactive — someone who thrives in high-accountability, performance-first cultures • IAB Digital Media Sales Certification, The Trade Desk Edge Academy, Google DV360 certifications • Familiarity with privacy frameworks (GDPR, CCPA/CPRA), consent signals, and identity/clean-room solutions.

🏖️ Benefícios

• Medical, dental, vision • generous PTO