Creative Strategist – eCommerce, Mid to Senior

🕒 Junho 23

🌐 Estados Unidos, Canadá – Remoto

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💵 $65.000 - $75.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎨 Estrategista Criativo

👻 Score fantasma 24%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Right Hook Digital

Right Hook Digital

1 - 10 funcionários

💼 Consultoria

📦 Logística

🛍️ Comércio Eletrônico

Consulting • Logistics • eCommerce

A Right Hook Digital é uma agência de growth e performance especializada em estratégia de e-commerce e serviços de marketing digital. Ela se dedica a apoiar os fundadores de e-commerce mais engajados do ecossistema Shopify e marcas pioneiras no modelo Direct-to-Consumer (DTC), oferecendo estratégias de social media advertising, Google Ads, email marketing, SMS marketing e influencer marketing. Sua abordagem inclui o desenvolvimento de soluções proprietárias, como a tecnologia de tracking "True First Part Server-to-Server", para aprimorar a coleta de dados e a performance. A Right Hook Digital é comprometida em construir relacionamentos sólidos e baseados em confiança com seus clientes, com foco em alcançar crescimento consistente e resultados.

Descrição

• Own creative strategy across eCommerce brands in the USA and Canada • Review campaign performance and build data-informed testing roadmaps • Develop hooks, scripts, messaging frameworks, and briefs for visual creators • Review UGC, video, static, and carousel creative assets and provide performance-focused feedback • Collaborate directly with clients through monthly strategy calls, content menus, shoot guidance, and narrative direction • Work cross-functionally with media buyers and growth strategists to drive rapid iteration • Apply and evolve the strategic frameworks and playbooks underpinning the team's work • Drive profitable commercial results rather than simply producing content

🎯 Requisitos

• 2-3+ years work experience in Creative Strategy, Performance Creative, or Paid Social, ideally with eCommerce or CPG brands • Strong understanding of direct-response creative, awareness levels, market sophistication, and performance systems • Ability to identify effective hooks, missing elements, weak angles, and conversion opportunities in advertising • Hypothesis-driven creative briefing based on customer insights, data patterns, and testing gaps • Ability to create momentum, clarify ambiguous briefs, and ship quickly without sacrificing strategic thinking • Confidence communicating with clients and providing clear creative direction • Ability to analyze campaign performance, separate signal from noise, and translate findings into tests • Sharp copywriting and messaging instincts across hooks, angles, scripts, and ad copy • Confident written and verbal communication with internal teams and clients • Bonus: agency experience, Meta and TikTok Ads, UGC, or direct-response funnel strategy • CV and responses to both application questions required

🏖️ Benefícios

• Above market salary: USD $65,000-$75,000 depending on experience • Remote-first work arrangement • Direct mentorship from the Head of Creative Strategy and leadership team • A fast-moving team with a high bar for quality, clarity and creative thinking

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