Director, Marketing Technology – Operations

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🕒 Junho 13

🏄 California, Colorado, +11 estados a mais – Remoto

🏄 California – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🌪️ Kansas – Remote 🗻 New Hampshire – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🍂 Massachusetts – Remote 🔔 Pennsylvania – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote

💵 $180.000 - $200.000 / ano

⏰ Tempo Integral

🔴 Especialista

⚙️ Operações

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RSA Conference

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 1991

🔒 Cibersegurança

📚 Educação

🤝 B2B

Cybersecurity • Education • B2B

A RSA Conference é um evento anual dedicado à cibersegurança, reunindo milhares de profissionais de todo o mundo para discutir e colaborar em desafios e inovações importantes do setor. A conferência oferece uma plataforma para compartilhamento de conhecimento por meio de apresentações, webcast, podcasts e seminários, com especialistas que fornecem insights sobre as ameaças cibernéticas mais recentes e medidas de segurança. Com um compromisso de aumentar o engajamento da comunidade em cibersegurança, a RSA Conference promove um ambiente de aprendizado e colaboração entre líderes de segurança.

Descrição

• Build and manage the marketing technology stack including HubSpot, CMS platform, future CRM systems, marketing analytics tools (Google Analytics, Google Tag Manager), and other marketing software • Own website operations including content updates, design changes, page creation, and ongoing site maintenance to support marketing initiatives and business needs • Manage operations and production for email in HubSpot, including deliverability, and technical troubleshooting • Oversee tracking and analysis of email performance data. Recommend testing strategies to improve • Oversee website performance metrics including traffic, engagement, conversion rates, page speed, and user experience, driving continuous optimization • Develop and execute SEO and GEO/AEO strategies including site architecture optimization, technical SEO, content structure, and keyword targeting to drive organic traffic and search visibility • Support cross-functional stakeholders with technical enablement, training, etc. when rolling out new tools and processes • Develop and optimize workflows and processes to enhance efficiency and productivity across marketing channels, ideally leveraging AI

🎯 Requisitos

• 10+ years of experience in marketing operations, marketing technology, or digital marketing, with a track record of increasing responsibility • Proven expertise building and managing marketing technology stacks at scale • Proficiency in marketing automation platforms (HubSpot preferred), CRM systems (e.g. Salesforce) and data analytic tools (e.g. Google Tag Manager) • Experience with web content management systems (e.g., WordPress) and web analytics (Google Analytics 4) • Deep understanding of SEO principles, site architecture, and organic search optimization • Strong analytical skills and the ability to interpret marketing data to make informed decisions • Knowledge of marketing compliance and data privacy regulations • Strong collaboration and communication skills, with the ability to translate technical concepts for non-technical audiences • Experience working in consumer subscriptions, B2B SaaS, and technology companies strongly preferred • Certifications in marketing automation and project management desired

🏖️ Benefícios

• Employer‑subsidised medical, dental, and vision insurance • 401K retirement employer match • Home office equipment stipend and monthly technology stipend • Thirteen paid holidays per calendar year • Flexible personal time off • Annual employee bonus dependent on company and personal performance • Annual company-wide offsite