ABM Marketing Manager

🕒 Outubro 30, 2025

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Scribe

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2019

☁️ SaaS

⚡ Produtividade

🏢 Corporativo

SaaS • Productivity • Enterprise

Scribe é uma plataforma de automação de fluxo de trabalho que melhora a produtividade da equipe ao criar e compartilhar automaticamente guias passo a passo para processos internos. Projetada para equipes de operações, atendimento ao cliente e RH, simplifica a documentação, treinamento e integração, aproveitando a IA para gerar SOPs, materiais de treinamento e visões gerais de processos. Scribe permite que as organizações centralizem seu conhecimento, reduzam o tempo de treinamento e melhorem a conformidade com seus recursos fáceis de usar e integrações em várias plataformas.

Descrição

• Own ABM strategy & execution: Build and execute 1:1 and 1:few campaigns for Scribe’s target strategic accounts, using channels like LinkedIn, direct mail, content hubs, in-app/product signals, and events. • Create tailored experiences: Develop personalized content, messaging frameworks, microsites, and event activations that resonate with executive buyers and buying groups. • Plan and execute ABM events: Partner with Sales to design field events, VIP dinners, and executive roundtables that drive engagement within target accounts. Manage pre- and post-event campaigns to maximize pipeline impact. • Partner with Sales: Work hand-in-hand with AEs to co-create account plans, identify whitespace, and deliver personalized plays that open doors and accelerate deals. • Measure what matters: Track account engagement, coverage, event ROI, and pipeline impact. Provide insights back to Sales and Marketing to refine strategy. • Bring creativity to enterprise marketing: Pilot new ideas, test emerging ABM and event formats, and share learnings that raise the bar for how we engage top accounts.

🎯 Requisitos

• 4+ years in B2B SaaS or PLG company (startup or high-growth preferred) with at least 2 years focused on ABM or enterprise demand generation. • Proven experience building and running multi-channel ABM campaigns, including digital, direct mail, and field events or executive programs. • Strong collaborator with sales teams; you’ve co-created account plans and directly influenced revenue outcomes. • Excellent communicator: able to distill complex ideas into clear, compelling messages for senior buyers. • Analytical mindset: experienced with tools like Salesforce, 6sense/ZoomInfo, or similar ABM/intent platforms. • Willingness to travel up to 10% of the time for ABM events and account programs.

🏖️ Benefícios

• Some of the nicest and smartest teammates you’ll ever work with • Competitive salaries • Comprehensive healthcare benefits • Equity in a hypergrowth startup • Flexible PTO • 401k • Parental Leave • Commuter Benefits (SF office employees) • WFH Stipend