Associate Director, Media Buying

🕒 Maio 8

⚔️ Virginia – Remoto

⚔️ Virginia – Remote

💵 $75.000 / ano

⏰ Tempo Integral

🟠 Sênior

👔 Diretor

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SimpsonScarborough

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2015

📚 Educação

Education • Marketing

A SimpsonScarborough é uma agência de serviços completos especializada em branding e marketing para o ensino superior. A empresa oferece uma variedade de serviços, incluindo estratégia de marca, criação, digital, mídia e pesquisa de mercado. Seu foco é ajudar faculdades e universidades a construir marcas inspiradoras e duradouras. Com insights sobre as últimas tendências e desafios no marketing de educação superior, a agência visa apoiar Diretores de Marketing e suas equipes. SimpsonScarborough está comprometida em ser uma defensora e aliada das instituições de ensino superior, oferecendo insights estratégicos e promovendo o desenvolvimento de marca.

Descrição

• Oversee the execution of paid media campaigns across digital channels including social, search, display, and programmatic platforms • Manage and mentor a team of media buyers, supporting their day-to-day execution and professional development • Help shape internal approaches to media buying, platform usage, and optimization methodologies by establishing best practices for campaign setup, budget management, targeting strategies, and platform utilization • Lead relationships with programmatic platforms, vendors, and media technology partners • Evaluate new platform opportunities, beta programs, and emerging capabilities • Oversee campaign budgets across multiple platforms and ensure spend aligns with campaign strategy and performance objectives • Maintain strong communication across Strategy, Activation, and Analytics teams to support successful campaign execution

🎯 Requisitos

• 6–9 years of experience in digital media buying, campaign activation, or paid media management within an agency or marketing environment. • Solid experience managing or mentoring junior media team members. • Experience managing paid media campaigns across multiple platforms including social, search, display, and programmatic channels. • Strong understanding of programmatic buying platforms and vendor ecosystems. • Proven ability to manage campaign performance, budgets, and optimization strategies across multiple campaigns simultaneously. • Bachelor’s degree and/or an equivalent combination of education and relevant experience.

🏖️ Benefícios

• Comprehensive benefits package including nationwide health, dental, and vision coverage • 401(k) with employer contribution • Employer-paid life insurance and short-term disability • Flexible time off (FTO) with additional time-off options, including sick, volunteer & bereavement leave • Paid parental leave • A day off on your birthday • Two agency-wide closures in the summer and winter • Monthly lifestyle stipend to supplement your routine wellness costs like streaming subscriptions, gym, or phone/internet costs.