Creative Strategist, Social Video

🕒 4 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $95.000 - $110.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎨 Estrategista Criativo

👻 Score fantasma 20%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Snowball

Snowball

1 - 10 funcionários

📣 Marketing

💼 Consultoria

📱 Mídia

Marketing • Consulting • Media

A Snowball é uma empresa de criação de conteúdo que se especializa em construir capacidades internas de produção de vídeo para marcas. Com expertise derivada dos criadores por trás de alguns dos canais mais visualizados do YouTube, a Snowball treina equipes em ideação, produção e estratégias de crescimento para produzir conteúdo envolvente de forma independente. Seus métodos visam aumentar o engajamento dos espectadores e gerar resultados substanciais para os negócios, com foco em narrativa inovadora e excelência de conteúdo.

Descrição

• Analyze long-form YouTube content to identify opportunities for short-form cutdowns • Determine moments, narratives, hooks, and ideas with short-form potential • Curate, reframe, restructure, and optimize long-form content for short-form audiences • Create actionable creative briefs for editors • Direct structure, hooks, pacing, storytelling, framing, retention, and platform-specific optimization • Review editor cuts and provide creative feedback through revisions • Own cutdowns from concept through final approval • Manage cutdown workstreams across clients • Research short-form trends, formats, creators, competitors, brands, and audience behaviors • Source examples and references for client work • Develop original short-form content strategies, concepts, formats, series ideas, and creative territories • Translate brand and channel goals into social-first creative • Partner with senior strategists on content and audience strategy • Manage assignments and workflows in Asana • Coordinate editors and creators, track deliverables, timelines, revisions, and feedback • Proactively address risks, keep work moving, and ensure final deliverables are organized • Balance creative quality with volume and speed across the short-form slate

🎯 Requisitos

• 3+ years of experience in social video, short-form content strategy, creative strategy, branded content, creator media, or a closely related field • Experience developing or shaping content for TikTok, Instagram Reels, and YouTube Shorts • Strong understanding of hooks, pacing, storytelling, retention, and audience attention • Experience reviewing videos and giving clear, actionable creative feedback to editors • Ability to identify moments in long-form content with strong short-form potential • Experience developing creative briefs and translating strategic thinking into execution • Experience contributing to original social content ideas, formats, or strategies • Strong awareness of creators, internet culture, social platforms, and evolving content behaviors • Ability to articulate why a creative decision will work • Strong organizational skills and ability to manage multiple assets and workstreams simultaneously • Comfort with Google Sheets, Excel, or similar tools • Strong written and verbal communication skills • Comfort operating independently in a fast-moving remote environment

🏖️ Benefícios

• Health & vision benefits • 401(k) for eligible US employees • Fully remote • Direct mentorship and collaboration with Snowball's senior creative strategy team • Significant opportunity to grow into broader creative strategy and client ownership • Ground-floor opportunity at a fast-growing company

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