Digital Marketing Manager

🕒 Abril 1

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Topfoxx

Topfoxx

11 - 50 funcionários

👗 Moda

🛒 Varejo

🛍️ Comércio Eletrônico

Fashion • Retail • eCommerce

A Topfoxx é uma marca de moda especializada em óculos de sol e acessórios de alta qualidade. Eles oferecem uma gama diversificada de estilos de óculos de sol, incluindo aviadores, oversized, gatinho e outros, com características como polarização e proteção contra luz azul. A Topfoxx está comprometida com a sustentabilidade, oferecendo produtos feitos de materiais de origem vegetal e disponibilizando opções ecológicas para clientes em todo o mundo. A empresa oferece frete grátis em pedidos acima de valores específicos e uma variedade de avaliações que destacam a qualidade e o estilo de seus produtos.

Descrição

• Spearhead & lead high-growth creative execution in DTC, B2B & Amazon channels • Analyze and formulate different strategies on how to improve ROI performance • Test every possible variable • Direct creative team & launch paid media campaigns • Self-educate how to use new paid media platforms & quickly find the best tactics • Conceptualize & lead ad creatives • Project manage ideation to execution • Help create and build out marketing calendar • Align all paid media to marketing calendar & communicate with team leads • Oversee & write creative copywriting for paid media & revenue channels • Determine important KPIs for all revenue channels • Create weekly & monthly performance reports for all revenue channels

🎯 Requisitos

• 2+ years in digital marketing, paid media or ecommerce with a proven track record • 2+ years experience with AdWords, Facebook Ad Manager, Google Analytics, Google Tag Manager, Google Search Console • Experience using google analytics to give strategy feedback for different sales channels • Highly motivated self-starter who is a creative thinker with out-of-the-box growth strategies and a strong work ethic • Experience with a fast paced environment • Can multitask and oversee multiple projects, changing directions on the fly with a positive, can do attitude • Strong organizational skills, who helps improve operations & processes to make workflow more streamlined for their department • Strong copywriting skills, can communicate a brand's voice through humour, cleverness that builds brand value and drives conversions • Understanding of Marketing funnel & customer journey from awareness to purchasing, by POV of customer, pain points and finding growth opportunities. • Preferred experience with email marketing & SMS - Mailchimp or Klaviyo a plus

🏖️ Benefícios

• Paid Time Off • Uncapped Performance Bonuses • Free daily amenities; Tea, Coffee & Coco • Ability to occasionally work remotely • Slightly flexible schedule • Open to providing medical insurance benefits

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