Senior Lifecycle Marketing Specialist

🕒 Julho 13

🌐 México, Filipinas, +4 outros países – Remoto

🇲🇽 México – Remoto 🇵🇭 Filipinas – Remoto 🇩🇴 República Dominicana – Remoto 🇪🇨 Equador – Remoto 🇦🇷 Argentina – Remoto 🇵🇦 Panamá – Remoto

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

👻 Score fantasma 13%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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UN/COMMON

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2015

🍽️ Alimentos e Bebidas

🏥 Saúde

✈️ Turismo

Food & Beverage • Healthcare • Travel

UN/COMMON é uma agência de eCommerce Shopify Plus que faz parceria com marcas de bens de consumo direto ao consumidor para projetar e otimizar suas experiências de comércio digital. Eles oferecem marketing de ciclo de vida (fluxos de e-mail e SMS), serviços de redesign e replatformização (migrações do Shopify e vitrines personalizadas), otimização de taxa de conversão e trabalho de branding e criação. A UN/COMMON foca na retenção baseada em dados e no crescimento completo do funil de comércio nas áreas de beleza, alimentos & bebidas, saúde & bem-estar, moda e casa.

Descrição

• Own lifecycle marketing strategy for a portfolio of ecommerce clients. • Develop strategic roadmaps aligned with client objectives, business priorities, and growth goals. • Build lifecycle strategies across email, SMS, CRM, customer journeys, segmentation, personalization, loyalty, and retention initiatives. • Identify opportunities to improve customer retention, engagement, and lifetime value. • Serve as the primary strategic advisor for assigned client accounts. • Lead client meetings, quarterly business reviews, strategic planning sessions, and executive presentations. • Develop trusted client relationships through proactive communication and strategic guidance. • Recommend innovative lifecycle marketing solutions that support long-term business growth. • Analyze lifecycle marketing performance and identify trends, opportunities, and risks. • Translate data into strategic recommendations that improve marketing effectiveness and business performance. • Champion testing strategies and continuous optimization across lifecycle programs. • Monitor key performance indicators and communicate actionable insights to clients and internal stakeholders. • Partner closely with Lifecycle Marketing, Creative, Design, Development, Project Management, and Client Services teams. • Provide strategic direction that aligns execution with client goals. • Review lifecycle strategies and customer journeys to ensure quality, consistency, and alignment with client objectives. • Stay informed on emerging lifecycle marketing trends, retention strategies, and ecommerce best practices. • Contribute innovative ideas that improve client performance and strengthen UN/COMMON's strategic capabilities.

🎯 Requisitos

• 5 to 7 years of experience leading lifecycle and retention marketing programs for DTC ecommerce brands. • Minimum of 4 years of advanced, hands-on experience using Klaviyo. • Agency experience managing multiple client accounts is required. • Experience developing lifecycle marketing strategies across email, SMS, CRM, customer journeys, segmentation, automation, personalization, and loyalty programs. • Experience working with Shopify or Shopify Plus ecommerce brands. • Strong understanding of lifecycle marketing analytics, reporting, A/B testing, experimentation, and optimization. • Proven ability to translate marketing performance into strategic business recommendations. • Excellent client-facing communication, presentation, and relationship management skills. • Strong organizational and project management skills with the ability to manage multiple priorities. • Bachelor's degree or equivalent professional experience.

🏖️ Benefícios

• Fully remote work environment • 23 days of paid time off plus 10 company holidays • Year-round half-day Fridays • Medical, dental, and vision insurance with company contributions • Paid parental leave • 401(k) retirement plan with up to 4% company match (where applicable) • $500 annual employee stipend after one year of employment • Professional development and growth opportunities • Collaborative, supportive, and globally distributed team