Senior Paid Media Specialist

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Wheelhouse Digital Marketing Group

11 - 50 funcionários

⚕️ Seguro de Saúde

Healthcare Insurance • Digital Advertising • Data Science

A Wheelhouse Digital Marketing Group (DMG) é uma agência de marketing de performance especializada em publicidade digital, estratégia digital, ciência de dados e serviços criativos. Eles se concentram em resolver desafios digitais para marcas de saúde, tecnologia médica e outras marcas inovadoras, utilizando tecnologia proprietária e soluções de dados de primeira parte. A Wheelhouse DMG se destaca por fornecer soluções de análise e dados compatíveis com HIPAA, ajudando as marcas a prosperar no cenário em constante evolução da privacidade de dados. Seu trabalho abrange várias indústrias, incluindo saúde, agências governamentais e seguradoras, com forte ênfase em proporcionar crescimento e retorno sobre investimento por meio de capacidades integradas e estratégias personalizadas.

Descrição

• Contributes to the creation and execution of bespoke digital media strategies for clients that drive business value and scale. • Executes effective digital advertising tactics across platforms without oversight • Accurately and efficiently implements new ads, copy, and campaigns • Executes and maintains tracking parameters with precision • Manages complex, multi-channel budget strategies and regular pacing • Develops compelling data backed narratives for clients • Seeks out projects and initiatives that lead to maximum performance impact • Maintains subject matter expertise in core practice areas while striving to expand skillset • Understands basic CRO and creative performance optimization tactics • Contributes to development and implementation of measurement plans

🎯 Requisitos

• 3+ years managing Google Ads, Microsoft Ads, YouTube Ads, and Meta Ads • 3+ years managing media budgets across platforms and maintaining ROAS / CPA targeting • 3+ years performing data analysis and data blending in Excel / Google Sheets • 3+ years in web analytics platforms (Google Analytics preferred) • A/B testing experience on relevant ad platforms • 2+ years in a client-facing role • Experience contributing to multi-channel strategies that drive significant client value • Experience utilizing Google Ads Editor to efficiently build and optimize campaigns at scale • Maintains required digital advertising certifications • Organization and the ability to handle multiple priorities

🏖️ Benefícios

• Company-sponsored Medical, Dental and Vision coverage for the employee and their dependents • Short Term Disability, Long Term Disability, Life Insurance and AD&D Benefits • Access to the Company's Employee Assistance Program • Quarterly volunteering and donation match • $50 monthly Wellness stipend • $1000 annual Professional Development & Education credit • Joy Fund of $50 per month that can be spent on anything that brings joy to a Wheelhouse employee or client • Unlimited PTO • Generous Company Holidays • Monthly Mental Health Days for employees to rest and recharge • 3 months of 100% paid parental leave • Participation in the Wheelhouse 401k program, including 100% match up to 4% of salary • Participation in a Student Loan Assistance program

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