Digital Marketing Lead

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Yokly

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2019

💼 Consultoria

📣 Marketing

📦 Logística

Consulting • Marketing • Logistics

A Yokly é uma das principais fornecedoras de serviços de assistência virtual, com escritório principal na Califórnia, EUA. A empresa é especializada em conectar assistentes virtuais (VAs) talentosos com clientes que buscam suporte administrativo e de mídias sociais. A Yokly foca no crescimento profissional e avanço na carreira de seus VAs, oferecendo uma cultura de trabalho de suporte que promove aprendizado contínuo e desenvolvimento pessoal. Comprometida com o bem-estar dos funcionários e a harmonia entre trabalho e vida pessoal, a Yokly se esforça para causar um impacto positivo apoiando causas valiosas junto com suas operações.

Descrição

• Own the end-to-end marketing campaigns engine—strategy, creative requests, execution, measurement, and iteration—to generate quality discovery calls for Sales. • Lead a two-person pod, coordinate with the Design team for social/video/reels/landing assets, and ensure rigorous attribution and reporting via in-house platform. • Design and manage multi-channel campaigns (LinkedIn outreach + ads, email funnels & nurture, landing pages, partnerships). • Define ICPs, offers, messaging maps, and experiment/test hypotheses. • Launch and oversee LinkedIn sequences and GoHighLevel automations. • Maintain organized UTMs, campaign taxonomy & tracking. • Ensure seamless lead handoff into our in-house app / CRM. • Lead creative briefs and SLAs with Design (social posts, reels, carousels, landing page blocks). • Review assets to ensure message-market fit, brand consistency, and compliance. • Uphold our brand pillars, style, and voice. • Create campaign proposals (goals, audience, offers, creative brief, budget). • Produce regular performance reports with insights and next-step recommendations. • Run A/B tests (hooks, offers, landing pages, sequences). • Capture learnings and build playbooks for continuous improvement. • Work closely with Operations, Sales, and Client Success to ensure clean handoffs, data integrity, and feedback loops. • Be a communicator of wins, challenges, and insights.

🎯 Requisitos

• 2+ years in B2B / SaaS / performance marketing roles • Direct experience managing LinkedIn outreach, email funnels, landing pages, automation (GoHighLevel or similar) • Proven track record in multi-channel campaigns & attribution • Strong skills in brief-writing, creative review, and campaign processes • Analytical mindset + comfort with data, dashboards, UTM tracking • Excellent communication skills (English + Filipino) • Ability to collaborate across teams & fast-paced environment • Nice to Have: Fintech/payments or SaaS experience; familiarity with compliance-sensitive marketing. • Landing-page experimentation and funnel analytics depth.

🏖️ Benefícios

• Fully Work-from-Home Setup • Health & Security (HMO Coverage) • Work-Life Balance & Leave Privileges • Additional Benefits: Saturday & Sunday Off: Reserved for rest and personal pursuits • PTO Conversion to Cash: Flexibility for when you need it most • 13th Month Pay: way of expressing gratitude for your hard work on holiday season