Growth Lead, Enterprise Demand Generation

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Spellbook

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤖 Artificial Intelligence

☁️ SaaS

Artificial Intelligence • SaaS • Legal

Spellbook is an innovative AI companion designed specifically for commercial lawyers, offering advanced legal tools to streamline and enhance the process of drafting and reviewing contracts. It allows users to draft from scratch or saved libraries, review and redline contracts to catch risks, compare contracts against industry standards, and get quick answers to complex legal questions. Trusted by over 2,600 law firms and in-house teams worldwide, Spellbook integrates with popular platforms such as Word and is powered by advanced AI models like GPT-4. It enhances efficiency for legal professionals across various areas, including real estate, intellectual property, mergers and acquisitions, and more, by providing a secure and compliant service.

📋 Description

• Develop and execute demand generation strategies focused on enterprise accounts across legal departments, procurement teams, and law firms • Build integrated, multi-channel campaigns across email, webinars, events, paid media, content, and outbound support • Create and scale ABM programs targeting strategic accounts • Partner with Account Executives and SDRs to align on target account strategy and build campaigns that support strategic opportunities and expansion efforts • Launch executive roundtables, customer events, and webinar programs designed to generate qualified meetings • Develop nurture programs tailored to enterprise buying committees • Run experiments to improve engagement, meeting generation, and pipeline creation • Improve marketing automation and campaign operations • Help define scalable demand gen processes as Spellbook grows • Support with other responsibilities and projects as required

🎯 Requirements

• 4–8+ years in B2B SaaS demand generation or growth marketing • Proven track record of owning pipeline and revenue targets and delivering measurable results against enterprise or mid-market sales motions • Experience with marketing automation and CRM systems (HubSpot, Salesforce, or similar) • Strong analytical skills and comfort working with funnel metrics • Excellent cross-functional collaboration abilities, especially with Sales • Experience marketing to legal, compliance, procurement, or professional services buyers is a plus • Startup or high-growth environment experience is a plus

🏖️ Benefits

• Embrace autonomy and accountability in a flexible work environment; we focus on outcomes and empower you to determine how to get the job done • Access our company-paid group benefits for you and your family, with $1,000 towards mental health support • Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year • Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows • Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee