Head of Marketing

March 17

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group.one

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group. one is a leading European provider of online presence, cloud hosting, and digital marketing services, trusted by over 2 million customers for their online success. With a global team of over 1,500 employees across nearly 20 locations in 15 countries and headquartered in Sweden, group. one is committed to fostering collaboration and growth while emphasizing innovation, sustainability, and diversity in the workplace. The company integrates Environmental, Social, and Governance (ESG) initiatives to reduce its carbon footprint and create a meaningful positive impact through its use of renewable energy for all domains.

1001 - 5000 employees

🛍️ eCommerce

☁️ SaaS

📋 Description

• Are you passionate about devising marketing strategies that drive brand awareness and customer engagement? • Are you enthusiastic about spearheading marketing initiatives aimed at connecting with website creators and empowering them to achieve online success? • Do you excel in the ever-evolving world of tech and SaaS, leading teams to drive product adoption and revenue growth? • Develop and implement a strategic marketing plan that directly aligns with and supports sales and revenue growth objectives, focusing on increasing brand awareness, driving user acquisition, and boosting customer retention. • Design and execute high-impact, data-driven marketing campaigns across various channels, including content marketing, email marketing, and ads, with a clear focus on generating sales. • Optimize user onboarding experiences and customer journey to enhance user satisfaction and product adoption. • Manage the marketing budget effectively, ensuring a strong return on investment. • Lead and mentor a talented marketing team, fostering a culture of excellence, creativity and growth. • Collaborate with the affiliate and partnerships team to provide product insights and enhance positioning and messaging leading to more sales. • Continuously analyze market trends, competitor activities, the WordPress ecosystem and user feedback to inform marketing strategies. • Monitor and report on key performance metrics, presenting findings and recommendations.

🎯 Requirements

• Proven International Tech Marketing Expertise: Demonstrated success in marketing SaaS/tech/ecommerce products on a global scale, with a track record of achieving results. • SEO Expertise: Comprehensive knowledge of SEO, enabling you to effectively address the needs of our SEO expert audience and adapt our marketing strategies to boost user engagement and satisfaction. • Effective Communication Skills: Exceptional proficiency in written and verbal communication in English. • Data-Driven Decision-Making: Strong analytical skills, with the capability to gather and interpret data for informed strategic choices. • Inspiring Leadership: Excellent leadership and team management abilities, with the capacity to inspire, motivate, and empower teams to accomplish ambitious objectives. • Innovative and Creative Thinking: A creative mindset coupled with a fervor for technology and a drive for innovation. • A startup mentality: You are a doer, you are adaptable and you like to evolve in a fast-paced environment. • Previous remote job experience. • Involvement in the WordPress community.