Director of US Healthcare Marketing

August 20

🇺🇸 United States – Remote

⏰ Full Time

🔴 Expert

🎡 Marketing

Custom Health

Stop guessing with medication

Connected care • Real-time health platform • Medication adherence • Digital pharmacy network • spencer dispenser

201 - 500

💰 $20M Venture Round on 2021-04

Description

• Shape Custom Health service(s) perception in the US healthcare market • Enable sales channels for payor verticals, primarily health plans • Develop compelling positioning and messaging to promote our service(s) • Coach and mentor colleagues, partners, and others • Drive Custom Health's business goals and mission • Utilize marketing best practices • Conduct market research and evaluate new markets • Develop and implement the US demand generation plan • Work with Communications leaders to develop demos, sales tools, and collateral • Collaborate with Product Management on roadmap and release items • Set marketing goals, measure program success, and manage the budget • Establish scalable processes for payor marketing efforts • Serve as marketing liaison with cross-functional leadership • Ability to travel up to 20-25% of the time

Requirements

• Master’s degree in marketing, business, health, or related field, or bachelor’s with related work experience • 7-10 years of experience in US healthcare marketing or equivalent • Proficiency in data manipulation and data sources • Ability to work effectively with seasoned managers • Excellent interpersonal and relational skills • Strong skills in managing relationships and deliverables • Successful completion of a background check

Benefits

• Competitive salary • Health, dental, and vision insurance • 401(k) retirement plan • Paid time off • Career development opportunities

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