Paid Media Manager

Job not on LinkedIn

5 hours ago

🤠 Texas – Remote

Although this job is listed in Texas, this company may be open to hiring remote in other states.

💵 $90k - $110k / year

⏰ Full Time

🟠 Senior

🔴 Lead

📈 Performance Marketing

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Destination Pet, LLC

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Wellness

Destination Pet, LLC is a nationwide community of skilled and passionate pet professionals dedicated to providing total pet health care. Through their Connected Care approach, they have created a network of experts across all pet and vet care services, ensuring pets receive the best possible care. They are known for their strong team spirit and dedication to improving the lives of pet families. Additionally, Destination Pet offers opportunities for veterinarians and pet center owners looking to sell their businesses, ensuring a smooth transition while honoring the original vision and caring for the staff. The company's mission is to elevate the love and lives of pet families through trusted and innovative pet care services.

1001 - 5000 employees

🧘 Wellness

💰 Debt Financing on 2017-10

📋 Description

• Develop and manage a full-funnel paid media strategy across platforms including Meta, Google, YouTube, LinkedIn, Reddit, TikTok, TV, out-of-home, and others • Lead media planning, buying, budgeting, testing frameworks, and ongoing optimization • Monitor and analyze campaign performance, translating data into actionable insights and strategic recommendations • Track, manage, and report on all paid media spend • Collaborate with creative and content teams to ensure assets are optimized for performance and aligned with brand standards • Partner with influencer, organic social, and lifecycle marketing leads to maintain cohesive messaging and integrated channel strategies • Stay informed on platform updates, algorithm shifts, competitive trends, and emerging ad technologies • Build and maintain strong relationships with external partners, including Meta, Google, and TikTok reps • Oversee proper implementation of pixels, conversion tracking, UTMs, and event-based targeting in partnership with dev and analytics teams • Support forecasting efforts for spend, performance, and acquisition targets • Contribute to crisis management planning alongside our PR agency

🎯 Requirements

• 5–7+ years of hands-on experience managing paid media campaigns in-house or at an agency, ideally within a fast-paced DTC, marketplace, or service-based environment • Demonstrated expertise in Meta Ads Manager and Google Ads, with strong experience running multi-channel performance campaigns • Strong understanding of digital media measurement, attribution models, and performance analytics • Proven ability to turn complex data into clear, actionable insights • Excellent project management and cross-functional collaboration skills • Experience supporting both B2C and B2B acquisition strategies is a plus • Passion for pets and an interest in making pet care simpler is a bonus

🏖️ Benefits

• Health, vision, dental, long & short-term disability, and Life insurance • A Startup mentality company with stable funding • 401k match • Pet Care discounts • Flexible Time Off