Director - Growth Marketing

April 3

🌵 Arizona – Remote

Although this job is listed in Arizona, this company may be open to hiring remote in other states.

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

+5 more states

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🌲 North Carolina – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote

💵 $155k - $185k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

Apply Now

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Groombuggy

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Groombuggy is now Barkbus! Groombuggy is a premier mobile dog grooming service that provides convenient, stress-free grooming directly at your doorstep. Tailored to enhance the grooming experience for anxious pups, Groombuggy offers a calm, private space for dogs, using high-quality grooming products and techniques. From baths to haircuts, and nail trimming to dental care, Groombuggy’s expert groomers focus on one dog at a time, ensuring a personalized and thorough grooming experience without the long wait times associated with traditional grooming salons.

51 - 200 employees

👥 B2C

🛒 Retail

📋 Description

• About Us: Barkbus is the nation's premier mobile dog grooming company. • Who We Are: A collaborative, high-quality team of dog-lovers that solves problems with thoughtfulness, empathy, and speed. • About This Role: The Director of Growth is focused on driving new customer acquisition and optimizing the overall growth funnel. • Growth & Demand Generation: Develop and implement multi-channel growth strategies that drive customer acquisition and revenue. • Funnel & Conversion Optimization: Analyze the customer journey and identify opportunities for improvement in lead-to-booking conversion. • Data & Performance Analytics: Track and analyze key metrics to inform growth strategies and decision-making. • Cross-Functional Collaboration: Partner with cross-functional teams to ensure cohesive strategies and a unified customer experience.

🎯 Requirements

• Experience: 10+ years in growth or performance marketing with a proven track record of driving customer acquisition and scaling growth initiatives • Skills: Deep knowledge of digital marketing channels (both paid and organic), strong analytical abilities, and experience running rigorous A/B tests • Local Search Expertise: Experience in local search strategies and optimizing campaigns for location-based services • SEO & Analytics: In-depth knowledge of Google and Bing search engines, along with expertise in GA4 for performance tracking and insights • Attributes: Innovative, results-driven, and highly collaborative with the ability to work across teams and manage multiple projects simultaneously • Bonus: Experience in subscription-based businesses or the pet industry is a plus • Bonus: Experience in DTC or consumer services environments and affiliate marketing experience is a plus.

🏖️ Benefits

• Competitive Base Salary: $155K-$185K, based on experience • Stock options upon required tenure • Comprehensive medical, dental, and vision insurance • Retirement Savings Plan to support your future • Pet Insurance to keep your furry friends healthy • Monthly cell phone stipend to stay connected • ClassPass membership to support your fitness and wellness goals.