Conversion Rate Optimization Manager

May 31

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Happy Koala

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Happy Koala is a health and wellness company that specializes in providing premium evidence-based dietary supplements, particularly focusing on hormone balance and gut health for women. Their product range includes prebiotics, collagen proteins, and detoxification systems, all designed to improve overall well-being, mood, and body rejuvenation. Happy Koala is dedicated to using 100% natural ingredients, and they have a significant customer base, with over 2. 4 million women worldwide benefiting from their formulations.

2 - 10 employees

🛍️ eCommerce

⚕️ Healthcare Insurance

🧘 Wellness

📋 Description

• You will lead all of Happy Mammoth’s Conversion Rate Optimization efforts across Shopify stores, landing pages, sales funnels, quizzes, and special campaign assets (like Black Friday and Valentine’s Day launches). • You’ll be responsible for both strategy and execution - working hands-on with our developers and designers to bring ideas to life and optimize the entire customer journey. • Analyze user behavior through heatmaps, session recordings, and funnel analytics to identify friction points and prioritize optimization initiatives. • Set up, execute, and analyze A/B tests to increase conversion rates across landing pages, product pages, quizzes, checkout flows, and upsells. • Lead optimization projects to improve the CR of our Shopify stores, sales funnels, and newly launched campaigns. • Plan, develop, and optimize new acquisition assets such as quizzes, landing pages, and special product launch pages. • Work closely with the development and design teams to build high-converting, fast-loading ecommerce experiences. • Collaborate with the marketing team during product launches and peak sales periods to maximize performance. • Translate insights into clear action plans for developers and designers. • Ensure all pages and funnels are mobile-optimized, user-friendly, fast, and designed for high conversion. • Track key metrics like conversion rate, bounce rate, AOV, and page speed to ensure continuous improvement.

🎯 Requirements

• 5+ years experience in CRO, ecommerce optimization, or digital growth roles. • Deep knowledge of user behavior analysis, funnel building, and A/B testing methodologies. • Strong hands-on experience with Shopify and ecommerce tech stacks. • Project management skills — able to run and communicate projects smoothly across teams. • A strategic and data-driven mindset with a love for experimentation. • A proactive, solution-oriented attitude and a passion for ownership. • Bonus points for experience in high-growth DTC (direct-to-consumer) brands.

🏖️ Benefits

• 100% remote —work from anywhere in the world. • Be part of a fast-growing, non-corporate company where speed and creativity matter. • Work with a high-performance team that values ownership, autonomy, and results. • Access to training, tools, and a culture of innovation and growth.