Senior Lead Product Copywriter

🕒 5 days ago

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

hims & hers

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

⚕️ Healthcare Insurance

🛍️ eCommerce

🧘 Wellness

Healthcare Insurance • eCommerce • Wellness

Hims & Hers is an online platform with over 1 million subscribers that connects patients to licensed healthcare professionals across all 50 states in the U. S. The service offers comprehensive support for sexual health, weight loss, hair regrowth, mental health, and skincare through a 100% online process. Clients can receive personalized treatment plans which may include prescription medications, and benefit from free and discreet shipping. Hims & Hers prides itself on providing accessible and affordable healthcare without the need for insurance, offering transparent pricing and support from licensed providers. It aims to empower individuals by making healthcare and treatment conveniently available on their own terms, including mental health support, which includes treatments for anxiety and depression.

📋 Description

• Define and drive copy strategy for digital products including storefront, app, flow, and more • Lead and mentor a team of senior product copywriters working across digital products such as online intake flows, app, subscription management, and beyond • Own content strategy for product launches, experiments, and high-visibility initiatives • Champion the integration of AI tools into copywriting workflows, ideation, and content development, establishing best practices and raising the bar for how the team works smarter and faster • Serve as a senior cross-functional partner to product managers, product marketing managers, designers, developers, and other stakeholders, setting the standard for collaboration • Synthesize and manage feedback from stakeholders at multiple levels, including executive leadership • Deliver brand, marketing, and UX copywriting at the highest level while championing and evolving brand voice, tone, and direction • Use your expertise as an insight-driven storyteller to elevate every asset you touch • Champion editorial excellence, setting the bar for editing, grammar, and proofreading standards across the team • Establish, evolve, and enforce brand and content guidelines organization-wide

🎯 Requirements

• 10+ years' experience in digital product copywriting, with at least 3 years in a senior leadership role • Demonstrated ability to lead, grow, and inspire high-performing copywriting teams • Deep experience collaborating with designers and managing complex multi-stakeholder projects • Fluency with AI writing and productivity tools, with a demonstrated ability to incorporate them into creative workflows, experimentation, and ideation processes • Strategic thinker with a strong track record in data-driven marketing and experimentation • Proven ability to drive conversion- and engagement-focused experimentation at scale • Skilled at influencing stakeholders and executive audiences through compelling creative rationale • Strong ability to communicate the value of marketing and content strategies across all levels of the business • Experience owning multiple high-priority projects simultaneously in a fast-paced environment • Hands-on “player/coach” leadership style • Ability to address delicate topics with clarity, empathy, and precision • In-depth understanding of the healthcare, wellness, or CPG industry is a plus

🏖️ Benefits

• Competitive salary & equity compensation for full-time roles • Unlimited PTO, company holidays, and quarterly mental health days • Comprehensive health benefits including medical, dental & vision, and parental leave • Employee Stock Purchase Program (ESPP) • 401k benefits with employer matching contribution • Offsite team retreats