Instructor, E‑commerce, Digital Marketing & Branding

November 24

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🎓 Oбучаем IT-профессиям с нуля

11 - 50 employees

📋 Description

• Teach Digital Marketing, promote e‑commerce projects, and develop content and advertising strategies • Provide hands‑on introductions to tools such as Google Ads, Meta Ads and TikTok Ads, as well as SEO/ASO and marketing analytics • Teach core marketing processes: Customer Journey Mapping (CJM), sales funnel development, and key metrics such as CAC, LTV, ROI and others • Foster understanding of branding principles, positioning strategies and sustainable brand building • Analyze real‑world cases in digital strategy, content, customer retention and community management • Support students in developing their own marketing concepts

🎯 Requirements

• University degree in Marketing, Communications, Digital Media or related fields • Professional experience within the EU, preferably in Germany • At least 3 years of professional experience in digital marketing, preferably in roles such as: Digital Marketing Specialist, Brand Manager, Performance Manager, Content Lead, Growth Marketer • Understanding of AI processes in marketing, particularly automation, personalization and analytics • Very good German language skills (at least C1 level) • Deep knowledge of marketing funnels, CJM and performance metrics • Practical experience managing campaigns via Meta Ads, Google Ads and TikTok Ads, as well as search engine and app store optimization (SEO/ASO) • Competence with analytical tools (Google Analytics, Similarweb, Data Studio, Looker Studio, etc.) • Knowledge of branding and digital reputation management • Ability to teach creatively, strategically and illustratively using real‑life cases • Teaching experience, public speaking or mentoring experience is desirable

🏖️ Benefits

• Remote work from anywhere in the world • Hourly rate: €30; prospectively €35 • Working hours: classes on weekdays from 5:00 PM • Weekly workload from 6 hours (based on availability) • Work with an international IT team – your future colleagues are developers at leading European and global IT companies • Build your personal brand – opportunity to host online events, train professionals and establish yourself as an expert • Public visibility on social media – participation in webinars, live broadcasts on Instagram, YouTube, TikTok, etc. • Career opportunities – possibility to become a dean (m/f/d) and lead a faculty • And much more! Your ideas are heard here – join us!