Life Academy
Education • Finance • Crypto
Life Academy is an educational platform that offers a range of courses focused on financial and trading skills, particularly in the area of cryptocurrencies. Their curriculum includes courses like Profi Trader, Crypto Flow, and Financial Influencer, designed to teach participants how to manage finances, trade on financial markets, and develop a personal brand for financial influence. The academy provides a friendly and fun learning environment with online courses, webinars, and expert-led sessions, coupled with access to exclusive content and community engagement. Although Life Academy offers educational content and tools, it does not give personalized investment advice and highlights the risks associated with trading and financial investments.
Performance Marketing Manager
4 hours ago
🗣️🇪🇸 Spanish Required
Life Academy
Education • Finance • Crypto
Life Academy is an educational platform that offers a range of courses focused on financial and trading skills, particularly in the area of cryptocurrencies. Their curriculum includes courses like Profi Trader, Crypto Flow, and Financial Influencer, designed to teach participants how to manage finances, trade on financial markets, and develop a personal brand for financial influence. The academy provides a friendly and fun learning environment with online courses, webinars, and expert-led sessions, coupled with access to exclusive content and community engagement. Although Life Academy offers educational content and tools, it does not give personalized investment advice and highlights the risks associated with trading and financial investments.
📋 Description
• Plan, launch, and optimize performance marketing campaigns across Meta, Google, TikTok, programmatic, and other paid channels. • Manage and continuously improve the full acquisition funnel, from targeting to landing page optimization. • Monitor campaign performance, analyze data, and produce actionable insights to improve CAC, ROAS and other KPIs. • Conduct A/B tests on creatives, audiences, and bidding strategies to maximize conversion. • Collaborate with creative, product, and analytics teams to develop high-impact assets and track performance. • Allocate budgets efficiently, ensuring maximum return on spend. • Be responsible for Google Ads and Meta Business Portfolio accounts health and performance. • Constantly communicate with the sales teams, get feedback on the leads’ quality and improve the ads/channel performance if necessary • Track and report key metrics, providing weekly and monthly performance summaries. • Stay updated on industry trends, platform updates, and best practices.
🎯 Requirements
• 3+ years of experience in performance marketing or paid acquisition. • Experienced user of Google Ads, Meta Ads. • Proven experience managing campaigns with measurable ROAS/CAC targets. • Strong analytical skills and proficiency in tools such as Google Analytics, Meta Ads Manager, Google Ads, and BI dashboards. • Experience with lead generation funnel. • Solid understanding of attribution models, tracking, and pixel implementation. • Ability to manage multiple campaigns simultaneously in a fast-paced environment. • Strong communication, problem-solving, and project management skills. • English upper-intermediate; • Spanish language is a plus; speaking Russian (for internal communication) is a plus
🏖️ Benefits
• Competitive salary in USD • Real growth opportunities and professional development 🚀 • Unlimited access to Udemy Business 🎓 • Vacations: 21 working days per year
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