Panel Marketing Specialist

2 hours ago

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Logo of M3 USA

M3 USA

Healthcare Insurance • Pharmaceuticals • Recruitment

M3 USA is a company that specializes in providing market research, recruitment, and promotional solutions to the healthcare industry. They focus on connecting healthcare professionals, particularly physicians, with tools and resources that improve the practice of medicine. Through a variety of services, including qualitative and quantitative market research, multi-channel promotion, healthcare recruitment, and clinical trials, M3 USA supports the life sciences industry by enabling healthcare professionals to stay informed and provide optimal care. A subsidiary of M3 Inc. , M3 USA is engaged with leading pharmaceutical companies and offers extensive research capabilities across Europe and the U. S. They are known for their data-driven intelligence and their efforts in building networks within the healthcare community.

📋 Description

• Develop and execute marketing campaigns in collaboration with the Team Lead and Manager. • Manage campaign lifecycle from ideation to post-analysis. • Handle audience and payment data accurately, following data protection and company guidelines. • Follow department procedures to maintain campaign accuracy and consistency. • Implement A/B testing and data-driven optimizations. • Ensure deliverability, personalization, and compliance. • Produce campaign reports and insights for optimization. • Collaborate with all Panel functions and the wider team as required to ensure Global Panel goals are delivered. • Brief and collaborate with design, content, and analytics teams. • Respond to member and internal queries professionally and within timelines. • Stay current with marketing trends and innovations. • Support panel growth strategies and knowledge sharing.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or related field • 3+ years of experience in B2C affiliate and digital marketing with emphasis in email marketing • Fluent English; additional language preferred. • Email automation tools (e.g., DotDigital, HubSpot, Marketo). • CRM and audience segmentation. • Microsoft Excel for analytics and reporting. • Google Analytics and/or data visualization tools a plus.

🏖️ Benefits

• Working hours: Must be willing to work in EU time zone

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