Content Editor

September 5

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Measure Marketing Results Inc.

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Data-Driven & Results Focused Inbound Marketing Agency. Check out our podcast: https://linktr.ee/measuremarketing

Responsive Website Design • Paid Advertising - PPC • Search Engine Optimization (SEO) • Social Media Marketing • Email Marketing

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Description

• Edit and proofread content submitted by contracted and internal writers for clarity, grammar, syntax, facts, and tone. • Ensure all content aligns with SEO best practices, including keyword usage, meta descriptions, and formatting for web for the various stages of the buyer journey. • Collaborate with content writers, designers, and marketing strategists to develop fresh, creative content ideas that resonate with B2B tech and manufacturing audiences. • Learn customer profiles and use them to evaluate blog, web, and social media content for client-specific alignment. • Manage the content workflow to ensure timely delivery, balancing multiple projects and deadlines. • Analyze content performance metrics (engagement, conversions, retention) and make recommendations for improvements. • Coach and mentor content writers to improve their craft, ensuring they produce high-quality content that aligns with brand voice and company goals. • Organize, modify, and update existing content to maintain its relevance and effectiveness. • Attend key client meetings to understand content goals and represent the content team at launches and events. • Collaborate with graphic designers and video producers to ensure content supports visual assets and provides a seamless user experience.

Requirements

• Bachelor's degree in English, Journalism, Digital Marketing, Business, or a related field. • 5+ years of experience in content editing, ideally within a B2B environment (tech or manufacturing industries preferred). • Strong understanding of SEO principles and experience with tools like SEMrush, Ahrefs, or Moz. • Exceptional proofreading and editing skills with the ability to handle high volumes of content quickly and efficiently. • Experience working in a fast-paced digital marketing or PR environment. • Strong communication skills and the ability to work independently and within a team. • Familiarity with content management systems (CMS) like WordPress or HubSpot. • Passion for continuous learning and staying up-to-date with content marketing trends.