Ad Operations Manager – APAC

6 hours ago

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Mistplay

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Gaming • Advertising • eCommerce

Mistplay is a leading loyalty platform for mobile gamers, providing a way for players to discover new games and earn rewards for playing them. Users can explore a personalized game catalog, play to earn units, and redeem these units for rewards like gift cards to Amazon, Google Play, and PayPal, among others. The platform features a referral program, sweepstakes, and achievement badges to further engage users. Mistplay partners with advertisers to enhance user acquisition strategies and promote brand collaborations within the mobile gaming ecosystem.

51 - 200 employees

Founded 2015

🎮 Gaming

🛍️ eCommerce

💰 Pre Seed Round on 2018-05

📋 Description

• Set up new clients in campaign management platform; • Manage creatives and campaign structures for games; • Create, edit, activate/deactivate individual campaigns; • Ensure proper tracking of clicks, installs, impressions, and post-install events; • Analyze campaign performance; • Run KPI reviews; • Propose and implement optimizations for underperforming campaigns; • Report on trends in performance across clients; • Highlight upsell opportunities for high performing campaigns to customer success team; • Support Account Managers and Account Executives with data and insights for QBRs; • Triage, investigate and report on campaign behaviour; • Liaise with the analytics team to optimize dashboards and data enablement.

🎯 Requirements

• 3+ years experience in ad operations; • Proven track record optimizing campaign performance; • Excellent analytics skills and advanced excel skills; • Intrinsic performance orientation and a passionate desire to meet performance goals; • Proven track record of collaboration with customer success, account executives or other customer facing teams; • Organization and time management skills; • Self-sufficient high performer who enjoys driving the success of your team; • Experience in the mobile gaming or adtech market a huge plus; • Professional working capabilities in English (Japanese would be great nice-to-have).

🏖️ Benefits

• Team Lunches • Game nights • Company-wide events